Express, Inc. is hiring: Vice President Creative in New York

Location
New York Office

Note: This role is eligible for candidates in New York, New York or Columbus, Ohio.

Responsibilities
POSITION OVERVIEW

The Vice President Creative leads creative and content strategy across Express and Bonobos, shaping how both brands show up visually, editorially, and experientially across every customer touchpoint. This role is critical to building brand heat, cultural relevance, and performance at scale—while honoring the unique DNA of each brand. The VP Creative will set and champion the creative vision across both brands and lead a world-class, multidisciplinary creative organization. This leader will oversee omnichannel storytelling across art direction, design, styling, photography, video, digital, social, brand voice, and copy—ensuring creative excellence that inspires, connects, and converts. This role partners closely with marketing, merchandising, e-commerce, stores, and digital teams to deliver modern, innovative, and performance-driven creative—while reinforcing each brand’s purpose and positioning.

KEY RESPONSIBILITIES

Creative Vision & Leadership

Define and champion the creative and content vision for Express and Bonobos, ensuring clarity, differentiation, and consistency across all customer touchpoints.

Lead and inspire teams across art direction, styling, photography, video, digital creative, social content, graphic design, copy, and brand voice.

Build a culture of innovation, collaboration, and creative excellence across a multi-brand environment.

Omnichannel Brand Expression

Oversee integrated creative campaigns across brand marketing, retail, e-commerce, digital, social, and experiential channels for both brands.

Ensure each brand’s identity, voice, and visual standards are consistently expressed while allowing for distinct creative POVs.

Balance aspirational brand-building with performance-driving creative to deliver measurable business impact.

Content Strategy & Execution

Drive a content-first approach that fuels storytelling, engagement, and conversion across platforms.

Lead development of photo, video, and social-first assets optimized for digital and emerging channels.

Set and uphold styling direction and visual standards across campaigns and ongoing content.

Cross-Functional Partnership

Partner with Marketing, Merchandising, E-Commerce, and Store Experience teams to align creative output with business priorities across both brands.

Collaborate with external agencies, production partners, and creative talent to elevate execution.

Present creative strategies, campaigns, and results to senior leadership with clarity and influence.

REQUIRED EXPERIENCE & QUALIFICATIONS

15+ years of progressive creative leadership experience in fashion, retail, lifestyle, or related industries.

Exceptional aesthetic sensibility and taste level, with deep expertise in fashion and visual storytelling.

Proven track record of delivering transformative, omnichannel creative that drives brand relevance and business growth.

Strong expertise across art direction, photography, video, styling, digital, social media, copy, and brand voice.

Experience leading large, multidisciplinary teams and building inclusive, collaborative creative cultures.

Ability to balance brand-building with performance-driven creative; data-informed yet highly imaginative.

Exceptional leadership, presentation, and communication skills.

CRITICAL SKILLS & ATTRIBUTES

A bold, modern creative leader who can shape the future of Express and Bonobos with clarity, taste, and vision. Someone who thrives at the intersection of art and commerce—able to elevate brand storytelling while driving real business results across a dynamic, multi-brand portfolio.

BENEFITS & COMPENSATION
PHOENIX offers a range of benefits to help protect full-time associate’s health and long-term financial security including:

Medical, pharmacy, dental and vision coverage

401(k) and Roth 401(k) with Company match

Merchandise discount

Paid Time Off

Parental leave for new moms and dads

For part-time associates, PHOENIX is partnering with LIG Solutions to help associates obtain individual insurance coverage that best fits their needs and budget, including major medical, dental, vision, supplemental insurance, life Insurance and more.

Additionally, part-time associates may be eligible to receive paid sick leave, public health emergency leave and to participate in the 401(k) and Roth 401(k) with Company match.

Part-time associates are also eligible to receive an Express merchandise discount, participate in our Learn & Earn incentive program, and choose voluntary benefits through YouDecide.

Actual compensation offered is dependent upon a number of factors including, but not limited to, work location, education, relevant skills and experience of the candidate.

Pay Range
$176,200 - $327,700

Closing
An equal opportunity employer, PHOENIX does not discriminate in recruiting, hiring or any other terms and conditions of employment hiring on the basis of any federal, state, or locally protected characteristic. PHOENIX only hires individuals authorized for employment in the United States. PHOENIX is committed to providing reasonable accommodation to individuals with disabilities. If you need an accommodation to search and apply for a job position due to a disability, please call 1-800-964-9793 and say 'Associate Relations' or send an e‑mail to AssociateRelations@Express.com and let us know the nature of your request and your contact information.

Notification to Agencies: Please note that PHOENIX does not accept unsolicited resumes or calls from third‑party recruiters or employment agencies. In the absence of a signed Master Service Agreement and approval from HR to submit resumes for a specific requisition, PHOENIX will not consider or approve payment to any third‑parties for hires made.

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In Summary: The VP Creative leads creative and content strategy across Express and Bonobos . The role is critical to building brand heat, cultural relevance, and performance at scale . This leader will oversee omnichannel storytelling across art direction, design, styling, photography, video, digital, social media, copy, and brand voice .

En Español: Localización de la oficina de Nueva York Nota: Este papel es elegible para los candidatos en Nueva York, Nueva York o Columbus, Ohio. RESPONSABILIDADES POSISIÓN OVERVIEW El Vicepresidente Creativo lidera una estrategia creativa y de contenido a través de Express y Bonobos, dando forma a cómo ambas marcas se muestran visualmente, editoriales y experiencialmente en cada punto de contacto del cliente. Esta función se asocia estrechamente con los equipos de marketing, merchandising, comercio electrónico, tiendas y digital para ofrecer creatividad moderna, innovadora y impulsada por el rendimiento, al tiempo que refuerza la finalidad y posicionamiento de cada marca. RESPONSIBILITADES CREATIVE VISIÓN Y LIDERÍA DE LA KEY define y defiende la visión creativa y del contenido de Express y Bonobos, asegurando claridad, diferenciación y consistencia en todos los puntos de contacto de los clientes. Conducir e inspirar a los equipos a través de la dirección artística, estilo, fotografía, video-comercio, contenido creativo digital, copia social, diseño gráfico, entrega y voz de marca. Construir una cultura de innovación, colaboración y excelencia creativa en un entorno multi-marca. BENEFITS & COMPENSATION PHOENIX ofrece una serie de beneficios para ayudar a proteger la salud y seguridad financiera a largo plazo de los asociados en tiempo completo, incluidos: Medicinal, farmacia, cobertura dental y visión 401 ((k) y Roth 401 (k) con Company Match Merchandise discount Paid Time Off Parental leave for new moms and dads For Learn part-time associates, PHEENIX se asocia con LIG Solutions para ayudarlos a obtener un seguro individual que mejor se adapte a sus necesidades y presupuesto, incluyendo las principales necesidades médicas, odontológicas, seguros reales, habilidades vitales y más. Adicionalmente, un empleador a tiempo parcial puede ser elegible para recibir prestaciones de atención médica, licencia de pago por parte del empleado y otros factores relacionados con el empleo, pero no tiene derecho a participar en nuestro programa de compensación estatal, incluidas las condiciones de contratación o reclutamiento por cuenta propia. PHOENIX solo contrata a personas autorizadas para trabajar en los Estados Unidos. PHEENIX se compromete a proporcionar alojamiento razonable a las personas con discapacidad. Si necesita un alojamento para buscar y solicitar un puesto de trabajo debido a una incapacidad, llame al 1-800-964-9793 y diga "Relaciones asociadas" o envíe un correo electrónico a AssociateRelations@Express.com e informenos sobre la naturaleza de su solicitud y sus datos de contacto. Notificación a las agencias: Tenga en cuenta que PHAENIX no acepta currículos u llamadas no solicitados por parte de terceros contratantes o agencias de empleo.