Sr. Coordinator, Marketing Innovation

Senior Coordinator, Marketing Innovation

We are seeking a highly organized, analytical, and creative problem solver to support business insights, innovation, and marketing initiatives at Not Your Mother’s Haircare.
Responsibilities

Pull and analyze Nielsen data to identify category trends, competitive performance, pricing, and consumer behaviors.
Help manage deliverables (e.g., Product Council follow‑ups, sales follow‑ups).
Maintain and update databases containing competitive products, UPC numbers, claims, and packaging details.
Own and keep the Innovation Plan Tracker and New Items & Deletes Tracker up to date.
Support competitive research including launch tracking, claims analysis, ingredient trends, product formats, and market whitespace.
Research and validate macro and micro beauty trends across channels, with experience in tools such as Spate, Mintel, and WGSN (preferred but not essential).
Manage product approval files and formula submissions for all active projects and ensure they remain up‑to‑date.
Participate in ideation and brainstorming sessions for new product concepts, claims, and brand experiences.
Assist in the creation of internal Fact Sheets and Sell Sheets for retailer meetings.
Support your manager with day‑to‑day and ad‑hoc needs.
Over time, assist in writing the first draft of copy for new product launches.
Collaboration

Collaborate with Product Experience Team, Project Managers, Creative, and Sales.
Report to the Senior Brand Manager, Marketing Innovation; assist the Senior Brand Manager on an as‑needed basis.
Requirements

Experience with syndicated data (Nielsen equivalent) strongly preferred.
Highly organized with strong attention to detail and ability to manage multiple projects simultaneously.
Strong analytical skills with ability to translate data into clear insights and actions.
Excellent written and verbal communication skills.
Creative writing or copywriting experience (or a love for it) is a plus.
Passion for beauty; experience in haircare preferred.
Creative, self‑starter with positive attitude and willingness to learn.
Bachelor’s degree in Marketing or related field.
2–4 years of relevant experience.
Physical Requirements

Office‑based role.
Hybrid work schedule: 4 days in office and 1 day remote.
Benefits

Competitive Compensation designed to reflect your skills and impact.
Work‑Life Balance with PTO, sick time, 9 paid holidays, and 2 floating holidays.
Comprehensive Health Coverage including medical, dental, and vision for you and your family; company‑paid short‑term disability and life insurance.
Financial Wellness with Roth and 401(k) plans and a 4% employer match.
Paid Parental Leave.
Professional Growth support through reimbursement program.
Wellness Perks: on‑site fitness center and One Pass Select access.
Product Perks: 60 complimentary products each year.
Annual Beauty & Wellness Credit to invest in yourself.
Volunteer Time Off.
Monthly Networking Lunch Credit.

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