PPC & Growth Specialist

PPC & Growth Specialist

Full-Time Sydney, Australia
Role Summary

We are looking for a PPC & Growth Specialist with experience in paid search, paid social and digital marketing. Your primary focus will be growing customer acquisition and brand awareness across our digital channels.
Executing tests, collecting and analysing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns are some of the key responsibilities for this role. You'll be working closely with the Marketing Lead, Global Partnerships Lead and COO.
Responsibilities

Hands-on execution and optimisation of SEM accounts
Test, scale and optimise campaigns in Google Ads, and other channels including but not limited to Facebook Ads, Instagram Ads and LinkedIn Ads
Analyse and optimise existing paid search campaigns including campaign structure, keyword research, negative keywords, bid adjustments, creating new campaigns, writing compelling ad copy, audience targeting and any other optimisation required
Measure, analyse, and deliver weekly, monthly and quarterly reporting
Perform regular competitor analyses and look for opportunities proactively
Assist the rest of the marketing team on a range of digital marketing activities
Requirements

2+ years of experience in a hands-on paid search/SEM or paid social role
Experience executing, scaling and optimising paid search campaigns
Experience executing remarketing, prospecting and paid social campaigns
An undergraduate degree in marketing or related discipline
Excellent verbal and written communication skills
Excellent attention to detail
Analytical with an eye for insights
Nice to Have

Experience working in a startup/fast-paced environment
Experience working with global paid search/social campaigns
Experience in organic social media, SEO, email marketing, analytics and/or content writing
What We Offer

Flexible remote work arrangements
Health and fitness incentives
Being part of a global team (Australia, Poland, USA, Philippines)
Career development and professional growth opportunities