Assistant Director / Digital Marketing & Revenue

Job Description

The Virginia Tech Department of Athletics embraces the core valuesof Integrity, Service, Honor, Excellence, and Strong Together.Guided by our motto, Ut Prosim (That I May Serve), we are committedto fostering a culture that accepts, affirms, and values allindividuals and their unique contributions to the department,university, and broader community.

As part of the Revenue & Digital Innovation team, the AssistantDirector / Digital Marketing & Revenue will manage revenuegenerating initiatives for Virginia Tech Athletics. This positionoversees the implementation and management of digital platforms(email, web, mobile app, etc.) and contributes to digital marketingefforts for an assigned ticketed sport (Football, or Men's orWomen's Basketball, or Baseball). Will collaborate with other teammembers and Athletics department staff in content creation, contentdistribution, and the measurement of digital campaign success. Willbe expected to ensure all content aligns with the university'sbrand standards and organizational objectives while maintaining afocus on achieving measurable results. This position reports to theAssociate Athletic Director / Revenue.

Required Qualifications

Bachelor’s degree in digital marketing, sports management, oranother comparable program with relevant experience, or a master'sdegree.
Strong attention to detail, copywriting, and editing skills.
Experience developing marketing automation and digital advertisingcampaigns.
Ability to meet deadlines, work outside normal working hours,including nights and weekends when required.

Preferred Qualifications

Proficiency in Eloqua, WMT, and Vozzi (or comparableplatforms).
Experience in a NCAA Division I college athletics department orprofessional sports organization.

Pay Band

{lPayScaleID}

Overtime Status

Exempt: Not eligible for overtime

Appointment Type

Restricted

Salary Information

$44,000

Hours per week

40+. Nights and weekends as needed.

Review Date

6/1/2026

Additional Information

SEE MORE ABOUT WORKING IN VT ATHLETICS AT

HTTPS://BEAHOKIE.COM/EMPLOYEE/

The successful candidate will be required to have a criminalconviction check.

About Virginia Tech

Dedicated to its motto,

Ut Prosim

(That I May Serve),Virginia Tech pushes the boundaries of knowledge by taking ahands-on, transdisciplinary approach to preparing scholars to beleaders and problem-solvers. A comprehensive land-grant institutionthat enhances the quality of life in Virginia and throughout theworld, Virginia Tech is an

inclusive community

dedicated to knowledge, discovery, andcreativity. The university offers more than 280 majors to a diverseenrollment of more than 36,000 undergraduate, graduate, andprofessional students in eight

undergraduate colleges

, a

school of medicine

, a

veterinary medicine

college,

Graduate School

, and

Honors College

. The university has a significant presenceacross Virginia, including Blacksburg, the greater Washington, D.C.area, the Health Sciences and Technology Campus in Roanoke, sitesin Newport News and Richmond, and numerous

Extension offices

and

research institutes

. A leading global research institution,Virginia Tech conducts more than $650 million in researchannually.

Virginia Tech endorses and encourages participation in professionaldevelopment opportunities and

university shared governance

. These valuablecontributions to university shared governance provide importantrepresentation and perspective, along with opportunities for uniqueand impactful professional development.

Virginia Tech does not discriminate against employees, students, orapplicants on the basis of age, color, disability, sex (includingpregnancy), gender, gender identity, gender expression, geneticinformation, ethnicity or national origin, political affiliation,race, religion, sexual orientation, or military status, orotherwise discriminate against employees or applicants who inquireabout, discuss, or disclose their compensation or the compensationof other employees or applicants, or on any other basis protectedby law.

If you are an individual with a disability and desire anaccommodation, please contact

Stuart Cochran

at stuart@vt.edu

during regular business hours at least 10business days prior to the event.

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