Position Summary
Support the strategic growth and global positioning of NYU Abu Dhabi's visiting student program as a premier study away destination within the NYU network. Advance recruitment and yield strategies across NYU's global campuses in partnership with the Director of Global Outreach and Programs by engaging academic programs, student organizations, and institutional partners in Abu Dhabi, New York, and Shanghai. Drive visibility and interest by managing the development and execution of robust outreach initiatives, high-touch engagement events, targeted yield programming, and strategic presentations. Oversee the creation of outreach materials and advising resources while managing social media channels that generate up to two million annual engagements. Lead the planning and execution of events, including logistics, budget oversight, and cross-functional coordination in close partnership with counterparts across New York, Shanghai, and Abu Dhabi campuses. Cultivate and maintain strategic relationships with student organizations, academic advisors, internal University programs, and external partners to expand program visibility, strengthen recruitment pipelines, and drive sustained enrollment growth.
Qualifications
Required Education:
Bachelor's Degree
Preferred Education:
Master's Degree
Required Experience:
5+ years experience in marketing, communications, outreach, or coordinating student-facing programs or initiatives, including demonstrated experience supporting strategic planning and program growth. Proven track record of developing and executing engagement strategies, campaigns, and communications that drive participation and measurable outcomes. Experience creating digital and visual content using design and communications tools (e.g., Canva, presentation design, and social media platforms).
Preferred Experience:
5+ years experience working within a higher education or global university environment. Familiarity with NYU Abu Dhabi’s academic programs and student experience. Experience working across global or multi-campus settings, particularly in Abu Dhabi, New York, or Shanghai. Regional knowledge of the UAE or broader Middle East context.
Required Skills, Knowledge and Abilities:
Strong interpersonal and communication skills with the ability to effectively engage diverse stakeholders across global environments and translate complex information into clear, accessible, and compelling messaging across in-person and digital platforms. Demonstrated ability to develop and execute social media strategies, including content creation, audience engagement, and performance analysis, and to apply data-driven insights to improve outreach effectiveness and recruitment outcomes. Strong organizational and project management skills, with the ability to manage multiple priorities, meet deadlines, and coordinate detailed logistics in a dynamic environment, along with the ability to build and sustain collaborative relationships across teams and functions. Flexibility to work evenings and weekends and to travel domestically or internationally as needed.
Additional Information
In compliance with NYC's Pay Transparency Act, the annual base salary range for this position is USD $70,000.00 to USD $90,000.00. New York University considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, education/training, key skills, internal peer equity, as well as, market and organizational considerations when extending an offer. This pay range represents base pay only and excludes any additional items such as incentives, bonuses, clinical compensation, or other items. NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu
yugreen.NYU is an Equal Opportunity Employer and is committed to a policy of equal treatment and opportunity in every aspect of its recruitment and hiring process without regard to age, alienage, caregiver status, childbirth, citizenship status, color, creed, disability, domestic violence victim status, ethnicity, familial status, gender and/or gender identity or expression, marital status, military status, national origin, parental status, partnership status, predisposing genetic characteristics, pregnancy, race, religion, reproductive health decision making, sex, sexual orientation, unemployment status, veteran status, or any other legally protected basis. All interested persons are encouraged to apply at all levels.
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Global Outreach & Marketing Manager, NYUAD
New York University · New York, NY, USA ·
- Pay:
- 100.000 - 125.000
- Job type:
- Full Time
About New York University
From the time of its founding in 1831 until 1973, New York University housed its library collections in various campus locations. A major gift from Elmer Holmes Bobst and his wife, Mamdouha, enabled the University to bring its various collections together in a new library on Washington Square South in 1973.
The striking, 12-story Elmer Holmes Bobst Library, designed by Philip Johnson and Richard Foster, is the flagship of a 10-library system that provides students and faculty members with access to the world’s scholarship. The system holds 5.8 million volumes and more than 2 million e-books.
Located at the heart of NYU’s Washington Square campus, Bobst Library is central to its intellectual life. When school is in session, Bobst receives 10,000 visits per day and more than two million visits annually.
Bobst Library offers approximately 3,000 seats for student study. Its facilities include the Avery Fisher Center for Music and Media, one of the world’s largest academic media centers, with media-ready collaborative studies and carrels and the multi-channel Feldstein Immersion Room, which provides one of the most dramatic listening experiences in New York.
Also in Bobst Library, the Digital Studio offers a leading-edge resource for faculty and student projects and promotes access to digital resources for teaching, learning, research, and arts events. The Data Services Lab is equipped with high performance computers for qualitative, quantitative, and geographical research. The Studio and the Lab are staffed by expert consultants from the Libraries and NYU IT.
Bobst Library is home to the Libraries’ Special Collections Center, opened in September 2019 and designed for research into and exhibition of the Libraries’ extraordinarily rich special collections. The new Center co-locates the collections of three formerly separate repositories: Fales Library, Tamiment Library, and the University Archives. The renowned Tamiment Collections document the history of labor, socialism, anarchism, communism, and American radicalism. The Robert F. Wagner Labor Archives hold the Jewish Labor Committee Archives and the historical records of more than 130 New York City labor organizations. The Fales Collections include the Fales Collection of English and American Literature, one of the most comprehensive fiction collections in the country. The Fales Collections also focus on food studies, avant-garde New York music and art, and American history. For example, the unique Downtown Collection documents the Downtown New York literary and arts scene from the 1970s to the present, focusing on postmodern writing and dance, performance art, and the downtown music scene. Supporting NYU’s comprehensive programs in nutrition and food studies, the Marion Nestle Food Studies Collection documents American food history with a focus on New York City; the Dalia Carmel Collection includes regional and national cookbooks from all over the world. The Special Collections Center also houses the University Archives, which comprise the historical records of NYU.
NYU’s special collections are supported by the Barbara Goldsmith Preservation and Conservation Department, whose staff conserves and preserves archival material in all media, including papyrus, paper, plastic, magnetic tape, film, and more. NYU Digital Library Technology Services (DLTS) processes, enables access to, and preserves digital materials from both the NYU community and collaborating partner organizations.
Since 2004, NYU has renovated seven of Bobst Library’s 12 library floors.