Marketing Administrator

The primary responsibility of the Marketing Administrator is to present Monarc’s qualifications and capabilities in a consistent, effective, positive manner through the development of a wide variety of proposal, promotional and marketing materials, and social media presence. Additional related responsibilities include client satisfaction surveys, graphic design, market research, photography, social media updates, etc.

Responsibilities

Develop, prepare, and present various documents related to promoting the company’s corporate qualifications and capabilities (responses to RFPs and RFQs; capabilities statements; corporate brochures; project histories; project description sheets, corporate resumes; industry award applications; internal and external website articles; etc.)

Read and comprehend RFPs and RFQs; determine requirements and possible questions/concerns

Develop customized, competitive, responsive, and compliant proposal narratives

Proofread and edit documents written by others, such as manuals, policies and procedures, emails; edits for understanding, readability, grammar, consistency, etc.

Create effective graphics, charts, and diagrams for inclusion in documents

Capture inspiring/interesting photographs of job sites, employees, and corporate events; coordinate/schedule with professional photographer for notable projects

Perform “data mining” of company systems for factual project information

Interview Subject Matter Experts (SME’s), usually PMs and Superintendents, to extract required information/data

Provide quality assurance on formatting and content; ensures that formats, font size, and page count are consistent with requirements

Research new business opportunities/sources of work via the Internet, emails and phone calls, and maintains tracking logs/spreadsheets

Develop and implement marketing strategies

Promote Monarc via marketing tools, social media, networking, etc.

Submit industry award applications

Assist with other concurrent and differentiated tasks assigned by various personnel/departments

Create and maintains an e-library of copy/text, with an emphasis on easy retrieval for future use

Create and maintain a photo e-library

Support physical production of responses (binders, covers/spines, dividers, copying, packaging), as needed

Requirements

Bachelor’s Degree in a relevant field

Minimum of two years of direct experience in a Commercial/Institutional Construction environment preferred

Minimum of two years of technical writing experience

Proficiency in Word, PowerPoint, Outlook, Adobe Acrobat, Publisher, InDesign and/or other Graphic Design applications

Demonstrated competence in writing effective proposals/marketing documents

Ability to understand and respond to requests from contracting officials in the commercial and institutional construction industry in the VA, MD, and Washington, DC region

Attention to detail

Advanced organizational skills

Is able to maintain a positive attitude under pressure

Works to meet deadlines and is driven to closure; able to work long days when necessary to meet deadlines

Is proactive, looks for problems that could impede progress and takes responsibility for solving them

Is able to prioritize and re-prioritize tasks as needed with strong time-management skills

Has a relentless thirst for knowledge, facts, details, and accuracy

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