Brand Experience Manager- Jimmy John's

We are looking for a seasoned, strategic, and highly motivated Brand Experience leader to help shape and drive the end‑to‑end Jimmy John’s brand experience across channels, touchpoints, and initiatives. This role is designed for a manager‑level professional who brings strong ownership, independent judgment, and the ability to lead complex workstreams that deliver meaningful business impact. The Brand Experience Manager is a key contributor within Jimmy John’s fast‑paced, growth‑oriented culture and plays a critical role in driving sustained sales and brand growth for both the brand and franchisees.
Supervisory Responsibilities

May provide informal leadership, mentorship, and day‑to‑day guidance to Associate Managers or junior team members
Leads cross functional teams and external partners without direct authority
Qualifications

Education:

Minimum: 4‑year degree in business, marketing, economics, engineering, or a related field (MBA preferred)
Professional Experience:

Minimum: 5–8 years of experience in brand marketing, brand experience, strategy, consulting, or related discipline; experience leading complex, cross‑functional initiatives with measurable business outcomes
Required Skills:

Strong understanding of brand experience principles; strategic, structured problem‑solver with strong analytical and critical‑thinking skills; advanced proficiency in Excel and PowerPoint; experience with Tableau, Power BI, or similar analytics platforms; strong communication, influence, and stakeholder‑management skills
Essential Duties and Responsibilities

Own and lead brand experience roadmaps for the discovery, testing, and launch of high‑impact growth initiatives aligned to long‑range plan (LRP) sales targets
Partners closely with the Director to shape strategic priorities while independently driving execution and outcomes
Leads cross‑functional workstreams across Brand, Supply Chain, Culinary, Category Management, Integrated Marketing Communications, Customer Marketing/Loyalty, Digital Retail, Revenue Management, Training, Operations, Analytics, and Consumer Insights to ensure seamless go‑to‑market execution
Oversees the design and execution of market tests (product, pricing, delivery, technology, or experience based), including test objectives, test/control design, KPIs, and performance evaluation
Synthesizes and socializes test learnings, ensuring insights are clearly translated into decisions and actions prior to scaled rollout
Triangulates consumer behavior, operational performance, and financial data to inform brand experience strategy and calendar planning
Proactively identifies competitive gaps and white‑space opportunities using industry trends and consumer insights; quantifies the size of prize for growth initiatives
Translates complex data sets into clear, actionable insights that drive improvements in traffic, check, frequency, and retention
Serves as a thought partner and strategic leader to marketing and brand teams influencing the end‑to‑end brand experience
Develops and delivers executive‑level presentations that clearly communicate strategy, progress, risks, and recommendations to senior leadership
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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