Content Marketing Specialist

Overview

Tailscale is building the new Internet by delivering software that makes it easy to securely interconnect people and their devices, no matter where they are. From hobbyists to multinational corporations, teams use Tailscale to protect their networks and share access to internal tools. We’re building a future for the Internet that’s easy, sensible, and safe. Founded in 2019 and fully distributed, we’re backed by Accel, CRV, Insight, Heavybit, and Uncork Capital.
Job Description
We’re looking for a technical and experienced Content Marketing Specialist to join the marketing team at Tailscale. You will work closely with sales, product marketing, and other marketing teams to transform product positioning and messaging into content. This role is a good fit if you’re familiar with networking infrastructure, developer tooling, or enterprise security needs, and can communicate technical features as easy-to-digest benefits. Because we’re an early-stage and fully remote company, we’re looking for someone comfortable working asynchronously and thriving in ambiguity.
Key Responsibilities

Participate in the development and refinement of product positioning and messaging, then synthesize it into effective content for a technical audience.
Collaborate with sales, product marketing, growth marketing, web development, design, and more to identify, develop, and produce effective content.
Become an expert on our users and customers, understanding who they are, their pain points, etc.
Create purposeful content that convinces and helps drive sales, including but not limited to: landing pages, one-pagers, case studies, slide decks, white papers, blog posts, ad copy, and more.
Position Tailscale as a thought leader in networking and security, and increase awareness of these issues through impactful content.
What We Are Looking For

A strong writing background as a content writer, with fluency in the tech industry and highly technical subject matters like networking, Kubernetes, etc.
Experience with solutions at B2B or enterprise technology companies
Experience with networking or security products used in SaaS or cloud environments
A proven track record of collaborating with marketing, product marketing, sales enablement, product management, or a related field
Impeccable writing and editing skills, with participation in feedback cycles being second nature
Ability to adhere to an overall content strategy, product messaging, and product positioning in the work you produce
Comfortable working on multiple work streams simultaneously, juggling different stakeholders and deadlines
Experience with on-page SEO and AI optimization
Excellent people skills, including the ability to communicate and negotiate effectively
Compensation and Benefits
Tailscale’s compensation package includes base salary, equity, and comprehensive benefits. The salary range displayed on each job posting represents the target range for a new hire’s base salary. Individual offers may vary based on experience and skill set.
US Pay Ranges
$118,000 - $148,000 USD
Equal Opportunity
Tailscale is an equal employment opportunity employer. We strive to create an inclusive environment for all employees and applicants.
What We Offer
An inclusive, flexible environment where you can be your authentic self.

We recognize the impact of diverse voices and backgrounds on the growth of our people, product, and company. And that flexibility in how and when you work empowers our team to integrate work and life.
A competitive total compensation package.

This includes a base salary, an equity incentive plan and variable commission (for quota-based roles).
Comprehensive group benefits with no waiting period.

Coverage for health, vision, dental, and more for you and your family!
Remote first company —most of our teams work fully remotely. Some roles require in-office collaboration, which will be noted in the job description.
Connect with other Tailscalars IRL . Attend our annual company retreat or use your travel budget to meet teammates in other locations.
Support for your personal and professional development . $1500 USD annually for professional development and opportunities for mentorship, coaching, and internal promotion.
Paid time off and a healthy work-life integration . Flexible, paid time off for life events and travel.
Build-your-own home office setup . Company laptop, monthly home internet reimbursement, and funds to customize your workstation.
Generous parental leave

top-ups for up to 26 weeks from day one.
Important notices
Please note: Legitimate emails from Tailscale’s talent team will originate from @tailscale.com, @greenhouse.io, or @interviews.modernloop.io. For scam awareness visit tailscale.com/scam-awareness.

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