Senior Brand Manager
We're looking for a Senior Brand Manager to own and grow a large, established food CPG brand. This role is a true general manager opportunity -combining P&L ownership, brand strategy, innovation, and people leadership to drive profitable growth across channels.
What You'll Do
Own the
full P&L
for a $100MM+ brand, including forecasting, pricing, trade spend, and margin delivery
Set the
long-term brand vision
and lead annual and multi-year operating plans
Drive
holistic brand strategy
across positioning, portfolio, communications, and execution
Lead
close-in innovation and renovation
in partnership with R&D, Supply Chain, and Operations
Oversee
integrated marketing
across media, digital, shopper marketing, and e-commerce
Lead, coach, and develop a
high-performing brand team
Influence cross-functional partners to deliver business and financial results
What You Bring
Bachelor's degree required;
MBA preferred
7-10+ years
of brand management or marketing experience (CPG strongly preferred)
Proven
P&L ownership
and strong financial acumen
Strategic thinker with the ability to translate insights into action
Strong leadership, communication, and cross-functional influence skills
Spanish language skills a plus
Why This Role
High-visibility ownership of a
scaled, growth-driven brand
Broad exposure across marketing, sales, finance, and operations
Opportunity to shape strategy, innovation, and team capability
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Senior Brand Manager
Broughton Group · Orange, CA, USA ·
- Pay:
- 125.000 - 150.000
- Job type:
- Full Time