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Art Director

Ovative Group, LLC, Minneapolis, MN, USA

Pay: 60.000 - 80.000

Job type: Full Time


Position Overview

Creative Lab is Ovative’s in‑house creative engine, a core part of the broader Creative Team. We unite brand strategy, cultural relevance, creators, AI enablement, and strategic media to produce ideas that resonate. We are looking for an Art Director who will lead with bold conceptual vision, exceptional craft, and deep fluency across the full spectrum of AI‑enabled creative.
Responsibilities

Concept and develop creative across campaigns and channels, partnering closely with strategists, copywriters, and media teams.
Direct the visual language of projects from brief through final delivery, ensuring brand integrity and cultural resonance.
Architect AI‑powered creative workflows across image generation, video prompting (Runway, Flora, Kling), and written ideation.
Drive AI fluency across the team, championing emerging generative tools, establishing best practices for briefs, scripts, and production workflows.
Present creative work with confidence, articulating how design decisions connect back to brand strategy and objectives.
Collaborate and art‑direct creative executions produced by designers, illustrators, motion artists, and external partners.
Manage multiple projects with clarity and ownership, communicating timelines, risks, and delivery expectations.
Serve as a creative thought partner to cross‑functional stakeholders, encouraging innovative thinking while grounding work in design principles.
Stay ahead of design trends, platform evolutions, AI tool advancements, and cultural movements, translating emerging insights into client‑relevant creative.
Build and strengthen relationships with key platform partners (e.g., Meta, Google, TikTok).
Mentor junior creatives and help shape the growth of Creative Lab.
Requirements

3+ years of experience in a creative agency, in‑house studio, or brand environment with a proven track record of leading and delivering world‑class creative across digital channels.
Bachelor’s degree in Graphic Design, Advertising, Visual Communication, Fine Arts, or a related field preferred.
A portfolio that demonstrates strong conceptual thinking, exceptional craft, and creative leadership, including work that leverages AI‑enabled workflows across image, video, and copy.
Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects) and Figma, with command of motion design and animation principles.
Deep fluency in AI creative tools across image generation, AI video production, and AI writing and prompt engineering, with experience integrating all three into creative workflows.
Experience developing and directing AI‑generated video content, including storyboarding, prompt scripting, and post‑processing for social and campaign use.
Experience with HTML5 display banners or strong understanding of digital ad production specs and technical requirements across platforms.
Strong communication, presentation skills, and the ability to articulate creative rationale and navigate feedback professionally.
Capacity to operate with clarity and ownership in a fast‑moving, client‑facing environment, managing multiple priorities without compromising quality.
Curiosity, energy, and a growth mindset with a passion for continuous learning and experimentation.
Equal Opportunity

Ovative is committed to fostering an inclusive environment where everyone can participate and thrive. We do not tolerate discrimination on the basis of race, gender, sexual orientation, gender identity, or any other protected characteristic.

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