Field Marketing Coordinator I

Job Description

The Marketing Coordinator works closely with the onsite Operations team and Corporate Marketing team to help bring both Aramark's and our client's vision and mission to life. The Marketing Coordinator is a champion, guardian, advocate, and ambassador of the brand. Collaboratively with key stakeholders, the coordinator coordinates, organizes, and executes all communication initiatives, including proactive and reactive communication, to bring the brand to life. The coordinator will provide support on all local engagement activities, both partner and consumer-facing, including written and verbal communication, events, learning programs, and community events.
Job Responsibilities

Supports the operations team in executing innovation launches that drive profit growth.
Leads the development of creative customer presentations, centering all marketing efforts to achieve immediate and long-term business goals.
Coordinates engagement activities showcasing new products and programs.
Works with the Regional Marketing Manager to identify new marketing opportunities by category, recommending actions, planning projects, estimating costs, and managing projects to completion.
Manages website content, enhancements, and further development.
Executes on-site market research initiatives including intercept and digital surveys.
Provides market research, campaign results, and consumer trends to put together action plans to further strengthen our services program.
Supports the development, implementation, and execution of the client’s brand strategy.
Designs location-specific traditional, digital, and social marketing campaigns; measures the effectiveness and sales data for each initiative.
Updates and manages content of marketing materials and coordinates print production when required.
Drives innovation via technology, providing a strategic marketing plan and implementation support for multiple platforms such as digital screens and mobile applications.
Executes, measures, and tracks participation for Aramark vendor partner programs.
Builds and maintains core relationships with clients and local communities.
Supports other Aramark locations as required.
Qualifications

Content creation experience (blogs, press releases, internal communication, social media posts).
High school diploma or equivalent.
Excellent oral and written communication skills.
An eye for design and branding.
Strong research, project management, and analytical skills.
Advanced knowledge of Microsoft Office and Adobe applications.
Excellent project management skills with a proactive approach to all projects.
Equal Employment Opportunity

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status, or other characteristics protected by applicable law.

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