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Digital & Social Producer

NAB Leadership Foundation, Houston, TX, USA

Pay: 60.000 - 80.000

Job type: Full Time


KPRC 2 is seeking a

Digital & Social Producer

to support the launch and growth of a new 10 p.m. accountability news program focused on investigative reporting, community issues, and public/government systems. This position is responsible for building and managing the show's digital presence by creating original, platform‑specific content that expands reach, engagement, and audience beyond the broadcast.

This is a dedicated, show‑embedded role designed to ensure that this accountability content connects with viewers on social, mobile, and streaming platforms while supporting the goals of the nightly broadcast.

The Digital & Social Producer will report to the show's executive producer and work closely with the show's editorial team, including producers, reporters, and photographers.

Key Responsibilities

Produce and publish platform‑specific digital and social content that makes the show a daily, must‑follow brand across TikTok, Instagram, Facebook, YouTube, and KPRC 2 platforms

Edit and package video, graphics, captions, and headlines for optimal performance on each platform

Develop social‑first and mobile‑first storytelling formats designed specifically for digital audiences, not just repurposed broadcast clips

Collaborate daily with show producers and reporters to identify stories, clips, and angles with strong digital potential

Support the development of digital storytelling that complements and enhances the broadcast

Serve as the show's primary digital voice, engaging with viewers, collecting feedback and story tips, and helping grow an active online community around the franchise

Monitor audience engagement and performance metrics to guide ongoing content strategy and optimization

Maintain brand, legal, and editorial standards across all digital content

Qualifications

Bachelor's degree in journalism, communications, digital media, or a related field, or equivalent professional experience

Experience producing or editing digital and social video content, preferably in a news or media environment

Strong writing and editing skills for headlines, captions, and short‑form storytelling

Familiarity with major social platforms including TikTok, Instagram, YouTube, and Facebook

Working knowledge of video editing tools and basic graphic design (Adobe Creative Suite, Canva, or similar)

Ability to work in a fast‑paced newsroom environment and meet daily deadlines

Strong organizational skills and attention to detail

Interest in investigative, enterprise, or accountability‑focused journalism and an understanding of the Houston market and local issues are a plus

Location: KPRC 2
8181 Southwest Freeway, Houston, Texas 77074

Portfolio Required to Apply.

Any offer of employment is conditional upon the successful completion of a pre‑employment drug screening, investigative background check, employment/education verifications and reference checks. You must hold a valid driver's license and be insurable under Texas Law.

No Phone Calls Please

KPRC is an Equal Opportunity Employer. In addition to complying with the requirements of federal law, KPRC will comply with applicable state and local laws prohibiting employment discrimination.

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