Athlete Relations Senior Associate, Appearances at Fanatics Miramar, FL

Overview

Fanatics Commerce is a team united by a passion for fans and innovation. We live by our BOLD Leadership principles: We Build Championship Teams, we’re Obsessed with Fans, we embrace a Limitless Entrepreneurial Spirit, and we approach challenges with a Determined and Relentless Mindset. This role is part of a dynamic, fast-paced environment that thrives on collaboration and growth.
Role

The Athlete Relations Senior Associate, Appearances is a trusted operational lead responsible for owning the end-to-end coordination of athlete public appearances, photo ops, and brand activations. This role has primary accountability for a defined athlete portfolio within the Appearances function, serves as the on-site operational lead during events, and actively supports Associates to ensure consistent, high-quality execution. Senior Associates in Appearances are expected to operate independently across a wide range of event types — from premium live events and large-scale fan activations to retail partnerships and live Memorabilia Breaks — while maintaining strong relationships with athletes, agents, and internal stakeholders across the Fanatics ecosystem.
Responsibilities

Serve as the primary operational lead on-site, managing appearance flow, athlete logistics, fan engagement, and real-time issue resolution
Lead execution of high-profile activations including WWE Premium Live Events, Fanatics Fest, hobby store events, and large brick-and-mortar retail partnerships (e.g., Dick’s Sporting Goods)
Coordinate scheduling and logistics for contractual athlete live Memorabilia Breaks
Ensure 100% fulfillment of contracted appearance obligations per agreement requirements, resolving gaps proactively before event day
Maintain a sub-3% contract rework/error rate by ensuring all appearance assets and deliverables are prepared accurately and on time
Serve as the primary relationship contact for an assigned portfolio of professional athletes and their representatives across appearance obligations
Serve as the primary Athlete Relations point of contact for cross-functional partners on assigned appearances and events
Identify risks to relationship health and surface concerns proactively to management
Support and guide Associates during appearance preparation and on-site execution
Provide real-time coaching and feedback to Associates during events
Contribute to consistent application of appearance standards, SLAs, and operational best practices across the team
Identify process improvement opportunities and share recommendations with management
Track and report P&Ls to Director post event
Qualifications

3+ years of experience in athlete/talent appearances
Bachelor’s Degree preferred
Strong sports industry knowledge, including familiarity with professional athlete and agent ecosystems across major leagues
Demonstrated experience managing athlete or client relationships with a high degree of professionalism
Proven ability to operate independently in fast-paced, time-sensitive, and high-visibility environments
Excellent written and verbal communication skills; ability to engage confidently with athletes, agents, fans, and executives
High level of organization with the ability to manage multiple events and priorities simultaneously
Ability to work well under pressure, including short lead-time coordination driven by market events
Nights, weekends, and travel may be required for the position
Proficient with Microsoft Applications (Outlook, Word, Excel, PowerPoint)
Superior communication skills with articulate speech and strong business writing
High level of organization with the ability to balance multiple projects simultaneously
Ability to work under pressure in an environment driven by hot market events requiring short lead-time negotiation and coordination
Sports knowledge is a must
What We Offer

We value transparency and honesty. You can apply even if you don’t meet every single requirement. We value diverse experiences and talents and are excited to hear from you if you’re excited about the role and confident you can contribute. We’re building something amazing together.
Where You’ll Work and What’s Required

Ability to work nights, weekends, and travel
The physical demands described here are representative of those that must be met to perform essential functions. Reasonable accommodations may be made for individuals with disabilities.
Usual office environment with frequent sitting, walking, standing, and occasional climbing, stooping, kneeling, crouching, crawling, and balancing
Frequent use of eye, hand, and finger coordination for office machinery
Oral and auditory capacity for interpersonal communication and communication via telephone
Must be able to lift and carry up to 25 pounds
Must be able to stand 8 to 12 hours per day for signings or events
May be expected to walk several miles a day at off-site events
What’s in It for You

Culture: Join a team where you’re surrounded by top-tier talent and a shared passion to continuously improve the fan experience, with collaboration, support, and development. Benefits: A wide range of health, financial, legal, and development assistance, wellness programs, paid maternity/paternity leave, infertility treatment support, flexible time off, and a competitive 401k plan. Fanatics supports you in work and life.

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