Social Media Specialist

Social Media Specialist – Logitech for Business (L4B)

Logitech seeks a creative, strategic, and data‑driven Social Media Specialist to lead our L4B presence across LinkedIn, YouTube, and Reddit, handling both organic and paid strategy.
Key Responsibilities

Develop and execute a comprehensive social media strategy spanning organic and paid channels, focusing on LinkedIn and YouTube.
Own and manage the social media content calendar to ensure consistent posting cadence aligned with business objectives and campaign timelines.
Collaborate closely with the Demand Generation team to create integrated paid social strategies, including boosted posts, sponsored content, and lead generation campaigns on LinkedIn.
Design content with dual‑purpose utility for both organic reach and paid amplification, utilizing tools such as Canva, Adobe Express, or Photoshop.
Produce and edit short‑form video content optimized for LinkedIn feed and YouTube Shorts, and repurpose long‑form content into social‑first assets for both organic and paid distribution.
Adapt creative assets to specific paid social formats and specifications.
Stay current on trending topics, algorithm changes, and platform best practices to inform content strategy.
Own and optimize end‑to‑end YouTube processes, monitoring and responding to comments to foster community engagement and brand loyalty.
Manage LinkedIn Company Page optimization, including showcase pages and employee advocacy programs, and oversee agency relationships.
Plan, execute, and optimize paid LinkedIn campaigns, managing budgets, bid strategies, and audience targeting to maximize cost‑efficiency and conversion rates.
A/B test ad creative, copy, and targeting parameters to continuously improve campaign performance.
Compile comprehensive monthly and quarterly reports tracking organic metrics (views, watch time, engagement rate, follower growth) and paid performance (CTR, CPC, conversions, leads).
Interpret data insights and translate them into actionable recommendations for content optimization and paid campaign adjustments, presenting performance analysis to stakeholders.
Track competitive benchmarks and industry trends to identify growth opportunities and monitor campaign performance daily, making real‑time optimizations to improve CTRs.
Key Qualifications

Proven experience managing B2B social media accounts with success in both organic content strategy and paid social campaign management.
Experience running LinkedIn paid campaigns, managing budgets, and optimizing for lead generation and conversion metrics.
Proficiency in video creation, editing, and graphic design; ability to create assets optimized for paid advertising.
Deep understanding of YouTube Studio, LinkedIn Campaign Manager, LinkedIn algorithm/best practices, and paid social advertising principles.
Strong, creative copywriting skills with the ability to adapt voice and tone for B2B IT decision‑makers.
Comfortable working with social analytics platforms and paid campaign dashboards; ability to derive insights and optimize based on data.
Organizational skills to manage multiple deadlines, maintain content calendars, and coordinate across organic and paid initiatives simultaneously.
Experience managing paid social budgets and demonstrating ROI.
BA/BS preferred, but not required with equivalent professional experience.
Location & Compensation

Location: San Jose, CA; Irvine, CA; Camas, WA; Dallas, TX; Toronto, Canada (hybrid, full‑time). Salary range: $56,000–$112,000 depending on location and experience.
Benefits Overview

Medical, Dental, and Vision Coverage
Traditional and Roth 401(k) Plans
Flexible Spending Accounts
Employee Share Purchase Plan (ESPP)
Life and Disability Insurance
Adoption and Surrogacy Assistance
Tuition Reimbursement Plans
Commuter Benefits
Paid Time Off, Paid Holidays, Bereavement Leave, Paid Parental Leave
Wellness Programs, Health Savings Account Plans, Expert Medical Opinions
Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, Group Legal Plan
Donation Matching Programs, Employee Product Discounts, Auto, Home, and Pet Insurance
Equal Employment Opportunity

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or disability. If you require an accommodation to complete any part of the application process, contact Logitech toll‑free at +1‑510‑713‑4866 for assistance.

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