LiveStudio Production Manager

ABOUT THE ROLE
Clean Nutra runs 10–14 hour daily livestreams on TikTok Shop — multiple hosts rotating through a single continuous broadcast, selling real product in real time. Think QVC, but DTC, digital-native, and moving at startup speed. We’re looking for a Live Studio Production Manager to own this operation end‑to‑end. The production setup is intentionally lean — iPhone and mic, no full crew — but the operation is demanding. On any given day you’re managing 10–15 hosts rotating through a live stream that doesn’t stop. Hosts get fatigued. Talent pipelines run dry if you let them. You keep the machine running and the revenue moving. This is a people‑and‑performance leadership role. Your core job is to maximize live GMV — and everything you do, from building the talent roster to managing the rotation schedule to coaching hosts in real time, feeds that number. Your performance will be directly tied to live GMV output. No playbook handed to you. You write it. You report directly to leadership.

WHAT YOU’LL DO

Own daily live stream operations — managing 10–14 hour continuous TikTok Shop broadcasts with 10–15 rotating hosts

Drive live GMV performance; your success is measured by what the stream sells — you are accountable for the number

Recruit, onboard, and develop a deep bench of live hosts; always have talent in the pipeline before you need it

Own the talent rotation schedule — who’s live, when, for how long, and who recovers while who’s up next

Monitor live performance in real time: conversion, engagement, GMV — and make adjustments on the fly to protect revenue

Set and enforce host standards: on‑camera energy, product knowledge, selling cadence, and brand voice

Build SOPs for host onboarding, rotation, performance coaching, and off‑boarding — documented and repeatable

Identify performance gaps early and coach or replace before they hit the bottom line

Work closely with content and marketing teams to align live programming with campaigns and promos

Track and report on live performance metrics: daily GMV, revenue per host, stream uptime, and talent pipeline depth

WHAT WE’RE LOOKING FOR

Experience managing talent, creators, or on‑camera personalities in a high‑output, fast‑paced environment

Background in live commerce, livestreaming, or direct‑response media (TikTok Shop, QVC, home shopping, live events — all relevant)

A track record of driving revenue through people — you’ve managed talent and owned a sales or performance number

Proven ability to build and manage a rotating talent roster under ongoing operational pressure

Strong eye for on‑camera performance — you know when a host is selling and when they’re losing the room

Recruiter instincts: you can find talent, pitch the opportunity, and close

Systems thinker — you document everything, build for scale, and eliminate single points of failure

Calm and decisive when things break live — and they will

Las Vegas‑based or committed to relocation

BONUS POINTS

Hands‑on TikTok Shop or TikTok LIVE experience

Background in e‑commerce or DTC brands

Experience scaling a live program from a small roster to a larger operation

Comfortable with basic streaming tech — you don’t need a crew, but you shouldn’t be afraid of the tools

WHY CLEAN NUTRA

Direct ownership of live commerce operations — real authority, real accountability

You're building something that doesn't fully exist yet at this scale in DTC; there's no template to follow

Competitive base ($90K–$115K DOE), full benefits, and growth as the operation expands

A company that treats live commerce as a core revenue driver and invests accordingly

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