Description
Day One Agency is hiring a Senior Director, Brand Reputation. The role focuses on advancing the agency’s thought leadership, corporate storytelling, and executive communications offering. It involves leading priority executive and “corpsumer” accounts, driving key initiatives that elevate the agency’s voice and market presence.
Responsibilities
- Serve as a strategic advisor to senior‑level clients, aligning communications initiatives with broader business objectives
- Develop differentiated corporate narratives and executive platforms that drive visibility and credibility
- Lead end‑to‑end earned media strategy, from story development and pitching through media engagement and amplification
- Counsel and prepare C‑suite executives for high‑visibility moments, including media interviews and major announcements
- Navigate high‑stakes financial communications, including earnings, M&A, and IPO‑related messaging for investors, analysts, and business media
- Build and maintain strong relationships with corporate, business, broadcast, and tech media
- Shape messaging and communications plans tailored to each client’s category, competitive landscape, and growth priorities
- Provide clear strategic POVs informed by trends shaping the future of news, media, and executive visibility
- Lead account operations, including team oversight, budget management, and third‑party vendor coordination
- Mentor and develop agency talent, fostering high standards of performance and collaboration
- Contribute to new business strategy and presentations, helping expand the agency’s executive communications portfolio
- Develop high‑quality strategic plans, decks, and written materials for both client and agency initiatives
- Drive innovation within the practice, bringing fresh ideas and forward‑looking approaches to corporate storytelling
Qualifications
- 8+ years of experience
- Bachelor’s Degree
- Prior PR agency experience; integrated communications strategy; specialization in thought leadership; strong writing and narrative development skills; expertise in executive communications (owned and earned)
- Experience leading and mentoring a diverse team
- Strong media relations skills and contacts
- Collaborative, multi‑task, and detail‑focused work style
- Strong presentation skills
- Passionate about storytelling and excited to collaborate in a fast‑paced team
- Self‑motivated, organized, and reliable
- Entrepreneurial spirit, enjoying building a team from the ground up and creating new systems, policies, and company culture
Compensation + Benefits
Base compensation for this role is $130,000 – $155,000 (NYC). Eligible for benefits including medical, dental, vision, 401(k) with company match, paid time off & company paid holidays, summer Fridays, lifestyle spending account, paid parental leave, commuter benefits, new business referral bonus, and employee referral bonus.
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