Brandformance Director: Growth, Brand Strategy, ROI

Gen Digital Inc. is seeking a Director of Brandformance Marketing in New York to lead the brand and growth strategy across media channels. This senior role requires 12+ years in brand marketing and media strategy, focusing on measurable outcomes. The Director will partner closely with product and creative teams to build brand consistency and optimize upper-funnel media. The position offers an annual salary range of $180,000 to $220,000, along with comprehensive benefits, including unlimited PTO and health insurance options.
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