Position Title
Director, GSM, Stratafix
Location
Raritan, New Jersey, United States of America
Job Overview
The Director, GSM, Stratafix will be responsible for creating and implementing business growth strategies and key commercialization tactics for the Stratafix portfolio. The role acts as the brand lead for STRATAFIX, identifies commercial opportunities, and ensures regional alignment to strategy and execution of business plans. The Director will shape the next decade of the brand’s vision, value proposition, innovation and competitive positioning.
Key Responsibilities
- Responsible for end-to-end STRATAFIX brand strategy including platform segmentation across surgical specialties, positioning, pricing strategies, evidence generation & claims, regional launch execution, new product introductions, VOC & insights, lifecycle management, and business development strategies.
- Lead the Stratafix value proposition refresh and long‑range strategic vision, translating competitive intelligence, market sizing models, and clinical evidence.
- Engage with surgeons and key opinion leaders to identify key clinical insights, unmet needs, and adoption barriers that inform commercial strategy.
- Build and disseminate the global Stratafix commercial toolkit—challenger sales choreographies, business case materials, and clinical selling aids—in partnership with regional marketing, professional education, commercial education, and communications.
- Partner with R&D, Medical Affairs, Regulatory, Supply Chain, Sales, Finance, and key customers to shape global growth opportunities and identify unmet needs.
- Ensure achievement of financial targets within specified budgets and timeframes, including top‑line growth, gross profit improvement, and forecast accuracy.
- Ensure compliance with relevant country and regional requirements, company regulations, policies, and procedures.
Qualifications
- Bachelor’s Degree required; advanced degree preferred.
- Minimum 10 years of work experience with 8 years of progressive business experience and at least 3 years of consumer or healthcare marketing/sales experience.
- Previous people‑management experience required.
- Excellent cross‑functional and management influencing skills and ability to develop customer relationships.
- Medical device marketing/sales experience highly preferred.
- Experience in regional line marketing, new product launches, and global strategic marketing preferred.
- Experience in product development—including needs assessment, portfolio management, new opportunity assessment, and product lifecycle management—preferred.
- Preferred: proven track record in a global organization, supply‑chain, global brand management, new product launch, customer insights, marketing strategy implementation, and leading cross‑functional teams.
- 25% travel required.
Required Skills
Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Consulting, Critical Thinking, Cross‑Functional Collaboration, Customer Intelligence, Data Analysis, Data‑Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go‑to‑Market Strategies, Industry Analysis, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking.
Preferred Skills
Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Consulting, Critical Thinking, Cross‑Functional Collaboration, Customer Intelligence, Data Analysis, Data‑Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go‑to‑Market Strategies, Industry Analysis, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking.
Pay
Anticipated base pay range: $150,000.00 – $258,750.00.
Benefits
- Vacation – 120 hours per calendar year
- Sick time – 40 hours per calendar year (48 hours for Colorado, 56 hours for Washington)
- Holiday pay, including floating holidays – 13 days per calendar year
- Work, personal and family time – up to 40 hours per calendar year
- Parental leave – 480 hours within one year of birth/adoption/foster care
- Bereavement leave – 240 hours for immediate family; 40 hours for extended family per calendar year
- Caregiver leave – 80 hours in a 52‑week rolling period (10 days)
- Volunteer leave – 32 hours per calendar year
- Military spouse time‑off – 80 hours per calendar year
Employment Equity
Johnson & Johnson is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status, and will not be discriminated against on the basis of disability.
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