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Brand Image Manager

brobstongroup.com - Jobboard · New York, NY, USA ·

Job type:
Full Time

Summary

The Brand Image Manager will elevate brand equity and local relevancy for North America by producing and adapting high quality multi-channel creative assets across advertising, digital, print, events and client experiences while upholding Cartier visual standards from concept to production.

Responsibilities

  • Develop visual treatments and creative concepts aligned with brand voice and editorial calendar
  • Oversee adaptation of international campaigns for North American channels including print OOH and digital display
  • Create event and client experience collateral such as invitations, stationery, gifting and itineraries
  • Support DTC and email programs by building templates and formatting e-blasts and mailers
  • Mock-up and execute large format façade and hoarding creatives
  • Provide high quality PowerPoint templates and executive presentation layouts
  • Manage asset ingestion, organization and distribution including logos, fonts and style guides
  • Establish best practices and provide feedback to HQ on creative briefings and asset guidelines
  • Monitor trends and competitor activity to inform creative and market insights

Requirements

  • Bachelor’s degree in design, communications or advertising
  • 5 years of experience as a designer or hands‑on creative in the luxury industry
  • Extensive understanding of print production from stationery to billboards
  • Strong knowledge of digital advertising and contextual UX/UI across web, display and social
  • Fluency in Figma and Adobe Creative Suite including Premiere Pro
  • Video editing and 3D GCI skills are a plus
  • Strong attention to detail, organization and ability to manage multiple projects
  • Excellent communication skills and ability to work cross-functionally internationally

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