Job Title
Creative Accounts and Strategy Manager
Location: Minnetonka, MN
Job Type: Full-time
Salary: $84,000 - $105,000
Job Overview
The Creative Accounts and Strategy Manager will lead and organize cross‑functional teams to deliver world‑class advertising, branding, and marketing solutions to internal stakeholders within Lactalis US Yogurt. The role ensures agency partners act as best‑in‑class collaborators, balancing creativity with business objectives to maximize impact and efficiency across the consumer journey.
Key Responsibilities
- Strategic Leadership
- Build trust and credibility across client teams by demonstrating deep understanding of business objectives, industry trends, and consumer culture.
- Partner with marketing, sales, omni‑channel, and creative leadership to align advertising efforts with business goals.
- Lead creative strategy development for brand campaigns and execute the agency’s vision, mission, and long‑term strategy aligned with brand goals.
- Establish and maintain strong relationships across Lactalis marketing divisions and other internal brand clients.
- Operational Management
- Serve as a trusted partner and advisor to brand management clients, planning, forecasting, and implementing creative campaign solutions.
- Advise internal clients on creative development with outside agencies.
- Influence and advocate for client concerns, ensuring timely resolution.
- Leverage processes and tools to ensure efficiency, scalability, and quality of deliverables.
- Support management of agency budget and brand consumer advertising budget.
- Creative Excellence
- Guide teams with an agency culture of innovation and creativity that delivers impactful campaigns.
- Ensure brand consistency across all internal and external communications: paid, earned, customer, owned media.
- Develop and maintain brand guidelines; ensure all creative assets reflect brand identity and messaging.
- Identify gaps in guidelines to improve consistency of execution.
- Performance Measurement
- Deliver against KPIs and metrics to measure agency success and client satisfaction.
- Support ongoing optimization operations based on data‑driven insights.
Work Conditions
- Travel required up to 25% of the month.
- Extended hours may be necessary depending on project needs.
- Tools such as computer, phone, and/or allowance will be provided.
- Cell phone is required.
- Reasonable accommodations may be provided for individuals with disabilities.
Requirements
- Education
- Bachelor’s degree in marketing, advertising, communications, or related field (required).
- MBA or equivalent preferred.
- Experience
- 8+ years of experience in advertising or marketing; agency experience preferred.
- Proven track record managing creative teams and delivering successful campaigns.
- Demonstrated ability to navigate the organization and present a strong point of view.
- Certifications & Specific Knowledge
- Creative vision with collaboration excellence to deliver high‑impact advertising solutions aligned with brand strategy.
- Strong understanding and extensive knowledge of advertising, marketing, digital engagement, and analytics.
Benefits
We offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options. The company supports insurance costs, contributes generously to retirement plans, and offers paid time off from day one. Training and development opportunities, including education reimbursement, are available to support professional growth.
Equal Employment Opportunity Statement
Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally‑recognized basis including, but not limited to, veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities.
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