Marketing Manager

About the Role
We’re looking for a Marketing Manager to help plan, build, and optimize national direct marketing campaigns. You'll work across creative, content, analytics, and audience teams to bring campaigns to life and ensure they perform. This role blends strategy, project management, and hands‑on execution – perfect for someone who enjoys owning the details while also shaping the bigger picture.

What You’ll Do

Manage integrated direct marketing campaigns across mail, digital, and other channels

Develop strategies that support revenue goals and strengthen donor engagement

Review campaign performance, analyze results, and recommend optimizations

Partner closely with creative, content, segmentation, and analytics teams

Coordinate timelines, deliverables, and approvals across multiple stakeholders

Review and approve campaign materials to ensure accuracy and brand consistency

Monitor budgets, track expenses, and support cost‑efficient decision‑making

Support new initiatives and help implement updated marketing strategies

What You Bring

3-5 years of experience in marketing, communications, or campaign management

Strong understanding of direct marketing or integrated marketing principles

Excellent communication skills and the ability to explain complex ideas clearly

High proficiency in PowerPoint and Excel

Experience working cross‑functionally and managing multiple moving parts

Strong attention to detail and comfort reviewing high‑volume campaign materials

Ability to stay organized, prioritize, and problem‑solve in a fast‑paced environment

Why This Role Matters
You’ll play a key part in campaigns that help generate more than $380M in annual revenue and support donor experience at a national scale. Your work directly impacts fundraising performance and brand engagement.

EEO Notice
Vaco by Highspring is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race (including but not limited to traits historically associated with race such as hair texture and hair style), color, sex (includes pregnancy or related conditions), religion or creed, national origin, citizenship, age, disability, status as a veteran, union membership, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, political affiliation, or any other protected characteristics as required by federal, state or local law.

Vaco by Highspring and its parents, affiliates, and subsidiaries are committed to the full inclusion of all qualified individuals. As part of this commitment, Vaco by Highspring and its parents, affiliates, and subsidiaries will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR@vaco.com. Vaco by Highspring also wants all applicants to know their rights that workplace discrimination is illegal.

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