Social Media Designer

Job Description
The Social Content Creator brings a strong creative eye, cultural awareness, and a deep understanding of social platforms to develop and deliver engaging, on-brand content that elevates Raising Cane’s presence across social channels. Reporting to the Social Creative Director, this role partners closely with internal teams and external collaborators to execute content that drives engagement, supports brand priorities, and showcases the Cane’s Culture and community.

Your Impact and Responsibilities

Research and identify emerging trends, formats, and opportunities to elevate social content and audience engagement

Concept, create, and deliver social-first content including videos, images, and text captions across platforms such as Instagram, TikTok, X, Facebook, and YouTube

Capture and edit content on‑site and in‑studio, including filming, photography, video editing, and basic motion design, to support brand activations and campaigns

Contribute to content calendars across brand, owner, and mascot social channels

React quickly to moments in culture by creating timely and relevant social activations

Collaborate with internal partners and external vendors to execute content aligned with brand voice, visual standards, and campaign objectives

Develop content concepts and creative solutions that support strategic brand narratives and moments

Maintain content organization, versioning, and asset management to ensure efficiency and consistency

Continuously refine creative execution through feedback, performance insights, and evolving best practices

Travel Requirements

Up to 10%

Qualifications

2+ years of experience in a social content, digital, or creative role, with hands‑on involvement in creating content for social platforms

Bachelor's degree in Graphic Design, Visual Communication, or a related field

Hands‑on experience creating social content from concept through production, including ideation, capture, and execution

Proficiency in Adobe Creative Cloud, including Illustrator, InDesign, Photoshop, and Premiere Pro

Deep understanding of major social platforms and their creative formats, with the ability to create platform‑native content

Demonstrated ability to translate trends and cultural moments into timely, relevant social content

Strong portfolio demonstrating creative versatility, conceptual thinking, and high‑quality execution across formats

Ability to manage multiple priorities in a collaborative creative environment, with strong attention to detail and a thoughtful approach to feedback and deadlines

Preferred Qualifications

Working knowledge of design principles and creative workflows

Additional Information
All your information will be kept confidential according to EEO guidelines.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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