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Director, Product Marketing

Digital Turbine Media, Inc., New York, NY, USA

Pay: 150.000 - 200.000

Job type: Full Time


Director of Product Marketing

Lead and scale Digital Turbine's product marketing function, shaping best practices, influencing product strategy, and ensuring solutions are effectively positioned and commercialized.
Responsibilities

Lead and coach a team of Product Marketing Managers.
Establish best practices for positioning, launches, enablement, and documentation.
Build clear operating models between Product, Marketing, and Sales to ensure consistent go‑to‑market execution.
Define and maintain clear messaging and positioning frameworks across Digital Turbine’s platform and solutions.
Translate complex advertising technology and mobile ecosystem dynamics into compelling value propositions for customers.
Partner with Product leadership to shape commercialization strategy for new products and features.
Define launch readiness frameworks and drive cross‑functional coordination for product introductions.
Ensure product marketing is embedded early in product development to represent customer and market perspectives.
Own the development of core sales enablement materials, including decks, battlecards, solution guides, and product documentation.
Ensure global sales teams have clear, up‑to‑date materials that support effective customer conversations.
Develop scalable systems for maintaining product documentation across a rapidly evolving platform.
Act as a strategic partner to Product, Sales, and executive leadership, shaping how the organization communicates product value both internally and externally.
Qualifications

10+ years of experience in product marketing, preferably in advertising technology, mobile platforms, or digital media.
3–5 years managing product marketing teams.
Strong experience building or scaling product marketing functions.
Deep experience with sales enablement and product documentation.
Ability to influence cross‑functional stakeholders across product, sales, and executive leadership.
Strong storytelling and positioning skills for complex technology platforms.
Strategic thinking combined with operational discipline.
Enjoys building systems, coaching teams, and partnering deeply with product and sales leaders.
Benefits

Salary range: $225,000‑280,000, based on experience, skills, and qualifications.
Equity, unlimited PTO, and performance‑based bonus.
EEO Statement

Digital Turbine is an equal opportunity employer committed to exemplifying diversity and inclusion around the world. We welcome people of different backgrounds, experiences, abilities, and perspectives.

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