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Associate Brand Manager, Calphalon

Newell Brands · Atlanta, GA, USA ·

Job type:
Full Time

Newell Brands is a leading consumer products company with a portfolio of iconic brands such as Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie®, and Yankee Candle®. We foster a culture built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership, and a high‑performing, inclusive environment that supports growth and impact.

Overview The Calphalon brand has a 60‑year legacy in culinary expertise spanning cookware, cutlery, bakeware, and more. The Associate Brand Manager will support the development and execution of strategic brand initiatives that drive brand growth and maximize value share.

Position Summary
The Associate Brand Manager supports the development and execution of strategic brand initiatives that drive brand growth and maximize value share. The role is a critical team member responsible for utilizing data and insights to build marketing and business plans that deliver on financial goals.

Collaborate across all key functions and be recognized as a leader in driving the cross‑functional agenda – Sales, Manufacturing, Sourcing, Distribution, Customer Service, IT, Finance, HR, Legal – as well as centralized support teams to drive profitable sales for the Calphalon brand

Conduct analysis regularly to understand why business lines are delivering or under delivering and provide recommendations to improve brand performance

Manage several brand projects and ensure delivery on time and in full

Support US annual brand planning work and growth opportunities in expansion markets

Key Responsibilities

Lead key innovation development projects, ensuring delivery on time and in full.

Be a true steward and power user of the data. Monitor and analyze brand performance metrics, competitive activities, market trends, and consumer feedback to assess core business, promotions, and other brand initiatives.

Connect and understand multiple data sources and utilize them to drive business improvement recommendations.

Identify gaps in marketplace understanding and lead analyses to fill these gaps.

Prepare reports and presentations, including monthly brand reports, to communicate key findings and recommendations to the Senior Brand Manager and senior management.

Own key new product development (NPD) projects and drive commercialization through a stage gate process.

Lead development of creative assets for product launches.

Support creation of sell‑in materials to support U.S. launches.

Exhibit strong collaboration with cross‑functional partners.

Required Experience / Qualifications

A four‑year college degree

2+ years of prior experience in brand management, marketing, or related roles is preferred

Desire to function as a business owner and a passion for brand management. Demonstrated ability to deliver results

Strong understanding of marketing principles

Analytical mindset with the ability to interpret data and develop insights

Creative thinking and problem‑solving skills

Strong organizational skills, attention to detail, and ability to manage multiple projects simultaneously

Strong communication skills, written and oral

Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing analytics tools

Up to 10% travel potential

Fluent in English

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well‑known brands. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.

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