Digital/Influencer Coordinator Job at M Booth in New York

The Digital/Influencer Coordinator is instrumental in supporting digital teams through day-to-day account assignments. The DC also fills the role of community management and is at the forefront of our clients’ social media communities reporting insights and learnings back to the team. In assisting with the execution of digital campaigns, the DC begins learning digital strategy, social media marketing, and the sectors we serve. Our DC’s also start to get their feet wet in learning the world of influencer marketing. They lead all searching and vetting for influencers, handle reporting/tracking/monitoring for influencer content and eventually start to offer suggestions for content ideation, etc.

Responsibilities

Community manages client social channels like Instagram, LinkedIn, TikTok, Facebook, X, and YouTube

Learns vendor software and social media listening/measurement tools (i.e. Sprinklr, Brandwatch, TalkWalker, etc.)

Publishes content to social channels

Monitors social media conversations

Analyzes content performance and reports back to team

Identifies influencers for our brands to work with

Assists with compiling social media content calendars

Works with designers and project managers to create social content

Brainstorms digital activations and social media content ideas

Attends and contributes to client/team meetings, takes notes

Monitors digital trends and shares with internal team

Assists in the production of new business materials

Participates in client events with a focus on social amplification

Assist the team in managing interns

As applicable manages influencer research, vetting, tracking, reporting, measurement and supports content ideation/strategy

Becomes familiar with agency technology, Slack, Monday.com, Bard, Midjourney, etc.

Other duties as assigned

What You’ll Bring: (skillset & requirements)

Bachelor’s degree or equivalent

Past experience in running brand social channels and/or influencer programming (either in‑house or at agency)

Proven ability to effectively organize multiple deadlines across accounts and teams

The ideal candidate will have a solid foundation in digital marketing, across social + influencer (paid and organic)

Positive and flexible attitude

Proactive and curious mindset

Ability to work independently and collaboratively in a team environment and manage multiple accounts/address multiple client needs

Ability to meet deadlines

Has a finger on the pulse of pop culture, trends, entertainment, and news

What We’ll Bring:
Here are a few highlights of the benefits we offer at M Booth:

A workplace that’s alive with courage, ideas, respect and humanity

Professional growth and development programs to help advance your career

Comprehensive health care and wellness plans for your entire family

A 401(k) Savings Plan and Flexible Spending Accounts

Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays

Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits

SALARY:$45,000 – $48,000

New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.

Location: New York office
We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client’s office, on the road with them or attending an industry event.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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