Responsibilities
Day-to-day management of Paid Media Lab, supporting brand leads in identifying and executing high impact, scalable tests using Agile methodology.
LiftLab Media Mix Modeling Vendor Management – manage vendor relationship, data integrity, business updates and reporting from LiftLab to assist in optimizing incrementality of marketing spend across four brands totaling over $100MM.
Coordinate with Marketing and Finance functions outside of LiftLab to ensure MMM informed by latest demand plans, budgets, promotional calendars and other organizational shifts.
Program ownership of new business development within paid media, including opportunities in marketplaces, social selling and new ventures.
Critical Skills & Knowledge
Project management
Proven ability to lead/influence cross‑functional groups to achieve common goals and drive performance.
Demonstrated understanding of core Digital Marketing KPIs.
Strong communication skills with ability and comfort in socializing performance data to all levels of the organization.
Analytical mind familiar with testing and measurement best practices.
Strong critical thinking skills – ability to validate or challenge ideas within Paid Media Lab and advocate for Digital needs in a cross‑functional environment.
Qualifications
Bachelor’s Degree in Marketing, Finance or related field.
5+ years of project management experience in a business setting.
Hands‑on experience working within Paid Search, Paid Social channels highly preferred.
Experience working with Digital creative; basic understanding of different marketing channels and associated asset needs for each.
Strong attention to detail.
Comfort and willingness to act outside of job description as needs arise.
Familiarity with digital marketing programs and terminology.
Proactive, positive, influential communicator.
Benefits
Competitive compensation
Paid time off
Employee assistance program
Parental leave
Paid volunteer hours
Amazing company discounts
Health care benefits starting on day 1 (U.S. market)
401(k) plan
Tuition reimbursement benefits
Equal Employment Opportunity Statement
QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier‑free employment process. If you need reasonable accommodations or support throughout, please contact us at workwithus@qvcgrp.com for assistance.
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Paid Media Operations Manager
QVC, Inc., Brooklyn, NY, USA
Pay: 60.000 - 80.000
Job type: Full Time