Job Summary
Director, Neuroscience – Migraine Brand Lead is a strategic leadership position within the Neuroscience Business Unit, US, responsible for driving the launch and long‑term brand performance of Dysport in the migraine indication.
Key Responsibilities
- Serve as owner for the US migraine indication expansion for Dysport with end‑to‑end accountability for launch strategy, commercial readiness, and brand performance.
- Develop and implement comprehensive launch planning strategies to support the launch and growth of Dysport in migraine, ensuring alignment with overall brand objectives.
- Provide strategic oversight and final approval for HCP and patient marketing strategies and campaigns, ensuring cohesive brand storytelling and efficient deployment of resources.
- Manage agency partners to establish agency operating models and develop and execute a media strategy that aligns with brand objectives; assess performance and optimize investment.
- Build and maintain strong relationships with healthcare professionals and key opinion leaders to enhance the reach and impact of patient marketing efforts.
- Translate market insights into strategic pivots and portfolio‑level recommendations.
- Own and manage the migraine launch marketing budget, ensuring effective allocation of resources to maximize impact.
- Establish KPIs and tracking mechanisms to measure pre‑launch effectiveness and readiness.
- Advocate for patient needs within the organization and raise awareness about the challenges faced by those living with migraine.
- Collaborate with cross‑functional partners including Global Launch Team, Data & Analytics, Insights, Sales, Value & Access, Medical Affairs, HEOR, Regulatory, Legal, and external agencies.
Qualifications
- Minimum 15 years of relevant experience with at least 5 years in pharmaceutical/biotech marketing.
- Experience with neurotoxins and migraine required; preferably 2+ years focused neurotoxin migraine experience.
- Successful launch planning and execution experience in a fast‑paced environment.
- Proven cross‑functional leadership skills and ability to influence in a matrixed organization.
- Strong communication, interpersonal, and project management skills.
- Track record of successful project delivery and positive performance results.
- Strong scientific/medical aptitude and experience with AMA, ACCME, PhRMA, and FDA regulations.
- Willingness to travel domestically, with occasional international travel.
- Commercial field experience a plus.
Knowledge & Experience
- Bachelor’s degree or equivalent; MS/MBA preferred.
- Experience in both personal and non‑personal promotion, including pharma DTC creation, execution, measurement, and optimization.
- Demonstrated success in managing large budgets and vendor relationships.
- Knowledge of strict compliance to regulatory guidelines for promotion and educational activities.
- Excellent written and verbal communication skills.
Pay & Benefits
Annual base salary range: $190,000 – $280,000. Eligibility for a short‑term incentive program. Comprehensive benefits include 401(k) with company contributions, group medical, dental, and vision coverage, life and disability insurance, short‑ and long‑term disability, flexible spending accounts, parental leave, paid time off, discretionary winter shutdown, well‑being allowance, commuter benefits, and more.
Equal Employment Opportunity Statement
We are committed to creating a workplace where everyone feels heard, valued, and supported; we embrace “The Real Us”. Ipsen is an equal opportunity employer that strictly prohibits unlawful discrimination. We recruit, employ, train, compensate, and promote without regard to an individual’s race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.
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