Associate Manager Promotional Strategy-Framingham, MA

Associate Manager Promotional Strategy-Framingham, MA
Framingham, MA, United States (On-site)

Job Description
The

Associate Manager, Promotional Strategy

is a highly visible role within Merchandising that drives the development, optimization, and execution of promotional strategies across Staples Stores, Staples.com, and all marketing channels.

This role is part of the Omni Portfolio team and is one of only two analytically focused roles responsible for analyzing promotional performance across all categories and both Store and Dotcom channels.

You will play a critical role in ensuring the most important offers and messages come to life by combining data-driven insights with strong business acumen, helping shape Staples’ Go-to-Market (GTM) strategy and enabling the business to achieve its financial goals.

Why This Role is Exciting

One of two key analytical roles on the Omni Portfolio team with enterprise-wide visibility

Opportunity to influence promotional strategy across all categories and channels

Direct impact on revenue-driving initiatives and GTM planning

Strong cross-functional exposure across merchandising, marketing, analytics, and store operations

Ability to combine data, strategy, and execution in a fast-paced environment

What you’ll be doing:
Promotional & Performance Analysis

Analyze performance metrics and promotional results across categories for both Stores and Dotcom

Conduct deep dives on category performance and high-impact promotions, including:

Store hero offers

Loyalty-based promotions

Category-specific promotional campaigns

Evaluate the efficiency of coupon spend (SFCs) and recommend optimizations

Identify trends, anomalies, and opportunities to improve promotional effectiveness

Strategic Insights & Forecasting

Leverage data-driven insights and business acumen to assess upcoming promotional plans and recommend changes

Forecast promotional lift, demand, and associated costs for key campaigns and loyalty-based programs

Support planning for future promotional events and seasonal strategies

Reporting & Go-to-Market (GTM) Support

Deliver regular reporting including:

Seasonal performance (e.g., Back-to-School, Black Friday)

Promotional and financial recaps to support GTM planning

Conduct post-event analysis (“post-mortems”) to identify key learnings and opportunities

Operational & Store Support

Provide operational support to the Store organization, including:

Price change forecasting

Goal setting for Store Key Offers reporting

Cross-Functional Collaboration & Execution

Partner with Merchandising, Marketing, Analytics, and Store Operations teams to ensure alignment on promotional priorities

Ensure cross-functional teams have clear insights, reporting, and direction to execute effectively

Provide project management support for key events (e.g., Black Friday, seasonal campaigns)

Process Improvement & Innovation

Execute established processes while identifying opportunities for optimization and efficiency

Drive continuous improvement, including increased use of AI and advanced analytics tools

What you bring to the table:

Strong analytical and problem-solving skills with the ability to translate data into actionable insights

Solid business acumen and understanding of financial performance metrics

Highly organized with strong project management skills and attention to detail

Ability to manage multiple priorities in a fast-paced, dynamic environment

Strong communication skills with the ability to influence cross-functional stakeholders

Collaborative mindset with experience working across teams with competing priorities

Essential Skills and Qualifications:

Bachelor’s degree (BA/BS) or equivalent experience

2+ years of experience in merchandising, marketing, eCommerce, analytics, or related fields

Advanced Excel skills, including building financial models and working with large data sets

Experience with analytical tools, reporting platforms, and AI-driven solutions.

Preferred Skills and Qualifications:
Prior experience supporting promotions, pricing, merchandising, or marketing strategy

SQL experience

Project Management

Bonus plan and generous amount of paid time off, including one Floating Holiday each year

401(k) plan with company match, medical, dental, vision, life and disability insurance with many more optional benefits

Associate store discount and more perks (discounts on mobile plans, movie tickets, etc.)

The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.

Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.

Staples is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please call 1-888-490-4747 for more information.

Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act; as well as with any other state and local Fair Chance Ordinance/Act regulations.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Job Info

Job Identification 69520

Job Category Merchandising

Posting Date 05/20/2026, 06:21 PM

Job Schedule Full time

Job Shift Day (1st shift)

Locations 500 Staples Drive, Framingham, MA, 01702, US (On-site)

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