Mediabistro logo
job logo

Marketing Manager

Wellington Management Company, Boston, MA, USA

Pay: $90,000-$180,000/yr

Job type: Full Time


About Us

Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique return and risk objectives of institutional clients in more than 60 countries, draw on a robust body of proprietary research and a collaborative culture that encourages independent thought and healthy debate. As a private partnership, we believe our ownership structure fosters a long‑term view that aligns our perspectives with those of our clients.
Tracing our history to 1928, Wellington Management is one of the world’s largest independent investment management firms. We serve as a trusted adviser to clients in over 60 countries, visiting our website to see our assets under management.
About the Role

The Global Marketing Strategist will lead integrated marketing efforts for our Hedge Funds and Sustainable Investing businesses. This individual will serve as a strategic thought partner to business leaders, client‑facing teams, and regional marketers to strengthen awareness, engagement, and consideration for Wellington’s capabilities and product offerings in these areas. This role will also lead content and promotional planning for Wellington’s flagship global strategic client education event program. Based in the Americas, the Global Marketing Strategist will collaborate closely with colleagues across global Marketing, Sales, and investment teams to develop cohesive, audience‑led marketing programs that elevate Wellington’s brand, reinforce our investment expertise, and support business growth.
Responsibilities

Build and execute the end‑to‑end marketing strategy for Wellington’s Hedge Funds platform and product offerings.
Translate platform strengths into audience‑relevant messaging, lead cross‑channel activation (content, events, paid media, media relations), and partner with regional Marketing teams to ensure alignment and effective use of high‑impact assets.
Serve as the lead Marketing Strategist for Wellington’s Sustainable Investing platform, aligning global messaging, content, and promotion plans across regions, channels, and stages of the marketing funnel, while enabling localization where needed.
Ensure materials and communications are audience‑targeted and sensitive to evolving regulatory, reputational, and political considerations.
Lead marketing strategy for Wellington’s flagship strategic client education event program, including agenda development, internal and external communications, and post‑event content designed to extend reach, deepen relationships, and reinforce Wellington’s value proposition and investment expertise with key clients and prospects.
Develop and execute differentiated, forward‑looking marketing plans to increase awareness and consideration of our capabilities and create meaningful engagement opportunities with clients and prospects.
Establish and monitor key marketing performance metrics to generate insights and optimize program effectiveness, applying a data‑driven approach to planning, measurement, and continuous improvement.
Gather and synthesize client, product, channel, competitor, and market insights to inform recommendations and strengthen marketing impact.
Maintain a broad understanding of competitive offerings, market trends, industry developments, and evolving audience preferences.
Create targeted messaging and activation plans tailored to distinct investor segments, buyer stages, and regional market needs, partnering with regional Marketing teams to localize content and ensure consistent global messaging.
Build strong working relationships and collaboration forums across business, Sales, Corporate Communications, and Marketing teams globally.
Oversee budgets and resources, including annual planning, monthly tracking, and invoice management.
Manage external partners, including media agencies, advertising agencies, and production vendors.
Qualifications

7+ years of marketing experience within the investment management industry, including direct responsibility for developing and executing effective marketing and communications programs.
Strong knowledge of Hedge Funds, Sustainable Investing, investment vehicles, and the regulatory landscape.
Demonstrated success in building integrated marketing programs that drive awareness, engagement, and commercial impact.
Experience across multiple marketing disciplines, including product marketing, thought leadership, digital marketing, events, paid media, messaging and positioning, and communications/PR.
Digital‑first mindset, with experience leveraging a broad marketing technology stack.
Strong analytical capabilities and experience using data and performance metrics to optimize strategy and communicate outcomes.
Excellent written, verbal, presentation, and stakeholder‑management skills.
Strong project‑management and organizational skills, with the ability to manage multiple priorities and evolving deadlines while remaining responsive in a fast‑paced environment.
Proven ability to influence and collaborate effectively with senior executives, cross‑functional partners, creative teams, clients, and external vendors.
Resourceful, proactive, and creative, with a continuous‑improvement mindset.
Experience working across global teams and geographies.
Budget‑management experience required; direct people‑management experience not required, but leading and motivating cross‑functional teams strongly preferred.
Compensation

Base salary range: USD 90,000 – 180,000. Base salary is only one component of Wellington’s total compensation approach. Other rewards may include a discretionary Corporate Bonus and/or Incentives, if eligible. Additional compensation details will be shared with candidates during the recruitment process.
Benefits

Retirement plan
Health and well‑being coverage
Dental, vision, and pharmacy coverage
Health savings account
Flexible spending accounts and commuter program
Employee assistance program
Life and disability insurance
Adoption assistance
Back‑up childcare
Tuition/CFA reimbursement
Paid time off (leave of absence, paid holidays, volunteer, sick, and vacation time)
Equal Opportunity Employment

As an equal opportunity employer, Wellington Management ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, sex, sexual orientation, gender identity, gender expression, religion, creed, national origin, age, ancestry, disability (physical or mental), medical condition, citizenship, marital status, pregnancy, veteran or military status, genetic information or any other characteristic protected by applicable law.
We are dedicated to building and maintaining a diversified workforce and considering a broad array of candidates with a variety of skill, workplace experiences, and backgrounds. We welcome people with diverse life experiences, fresh ideas, and specialized subject‑matter expertise. We believe multiple perspectives lead to more informed investment and business decisions.
Accommodation for Disabled Candidates

If you are a candidate with a disability, or are assisting a candidate with a disability, and require an accommodation to apply for one of our jobs, please email us at GMWTalentOperations@wellington.com.
Location & Work Arrangements

The role is based in the Americas. Employees work from our offices four days a week with flexibility to work remotely one day a week.
Additional Information

For more information, please visit https://www.wellington.com/en/.

#J-18808-Ljbffr