Video Editor

Overview

You’ll edit Meta ads (Facebook and Instagram) from raw footage delivered by our UGC creators.
Responsibilities

You’ll usually have two ad packs landing at a time, one from each creator. Each pack contains:
A text script document with 3 to 5 hooks, the body copy, and the CTA
The raw A-roll
The raw B-roll
Access to our universal B-roll library (product shots, supporting clips)
Sometimes a quick Loom from us with direction. Most of the time, just the pack.
Your process:
Read the script. Understand what the creator was briefed to deliver.
Review the raw A-roll and B-roll. Pencil in which clips you’ll use.
Cut anything that doesn’t work. Awkward delivery, obvious script-reading, off-brand wording, low energy, anything inauthentic. Flag it, note why, move on.
Edit three variations per ad pack. Each variation needs visual and audio variation in the hook. If the three hooks are distinct enough, you can reuse the opening visual. If they’re similar, the visuals need to differ.
Deliver three finished files per pack, named using our convention.
Specs Every Video Must Hit

9:16 aspect ratio
Captions on every video, sized and placed inside the 4:5 safe zone
Ends on a CTA image from our library
Tools You’ll Use

CapCut or DaVinci Resolve
Asana and/or Notion for project management
AI tools for statics and B-roll where they genuinely lift the work
Who We’re Talking To

Dog owners 45 to 70. Heavily female, roughly 65/35. They’ve owned dogs their whole lives. They’re not impressed by gimmicks. They want real people, real dogs, real reasons to believe. You need to feel that audience in your edits.
What You Need

2+ years editing paid social, ideally D2C
Strong CapCut or DaVinci Resolve
Fluent in Western English and the way real people speak and move on camera
A sharp eye for what’s authentic and what isn’t
Confidence to push back when a clip isn’t working, and the reasoning to explain why
Comfortable working from a brief without needing every step mapped out
Up to date on current ad trends and editing techniques
AI Image and video experience (Seedance, Higgsfield etc)
Familiar with Asana or Notion
The Honest Bit

We care about taste. If you can’t tell the difference between a clip that feels real and one that feels staged, this isn’t the role for you. Same goes for AI B-roll: if it looks fake, it doesn’t ship. We’d rather have a tighter video than a padded one. We need someone that can produce for a brand that demands high trust. Low quality ads damage our brand. We aren’t looking for flashy editing. Refer to our ad library for clues in our style.
The Deal

Start at 20 hours/week as a paid trial. Prove the work and we’ll scale you to 40 within the month. Real seat on a small, fast-moving team.

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