Social Media Manager

Overview

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are positioned to innovate across the full spectrum of healthcare solutions today to deliver breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Details

Job Function: Digital Marketing
Job Sub Function: Digital Engagement
Job Category: Professional
All Job Posting Locations: Irvine, California, United States of America
Role Description

We are looking for the best talent as a Social Media Manager. This is a hybrid role with a preferred location of Irvine, CA, but available in all US locations. While specific cities are listed in the Locations section for reference, please note that they are examples only and do not limit your application. We invite candidates from any location to apply.
The Social Media Manager will lead the strategy, development, implementation, and coordination of internal and external social media channels to support the business objectives for the Electrophysiology Business Unit at J&J. This role will set editorial strategy, creative advice, channel mix, paid strategy, and champion global alignment and brand representation within the JJMT social media handles. Representing the EP business to online communities, media, customers, patients, and the general population at large, this position will report to the EP Global Communications Team and will be highly visible. The role will work in close collaboration with multiple stakeholders across global marketing teams, regional and US Marketing and commercial teams, MedTech centralized communications teams, and others across geographies, including top executives.
Responsibilities

Develop and own the social media strategy and publishing calendar aligned to EP team goals and company priorities.
Lead all aspects of social media planning, content production and execution, including strategic guidance for campaigns or ad-hoc requests, posting and moderating content on LinkedIn and X JJMT accounts and the Cardiovascular YouTube Channel.
Manage budget, direct agencies and freelancers, coordinate with global and regional communicators, and maintain relationships with counterparts across Johnson & Johnson to share standard methodologies and winning approaches.
Develop compelling, thoughtful, and unique social media approaches to elevate EP’s unit reputation and impact. Coordinate campaigns and craft paid strategies in tandem with vendors to reach goals. Monitor conversations, respond to comments/DMs, and escalate issues to stakeholders.
Counsel and collaborate with partners across various functional teams to ensure a constant stream of fresh content on all social properties.
Optimize current social media channels, working with agency and internal team members.
Create and curate compelling social content and collaborate with external partners to enhance our audiences’ experience. Submit social content to Copy Review as needed.
Establish governance and standard methodologies for global corporate social channels while maintaining brand voice and governance across channels.
Develop, analyze, and deliver metrics to measure success and impact. Use analytics to track performance, produce weekly/monthly reports, and iterate on content and paid strategy.
Conduct social listening and competitive analysis to identify trends and content opportunities.
Train and enable cross-functional stakeholders on social best practices and platform updates.
Collaborate with enterprise, regional, and sector colleagues to drive broad awareness and impact of communications strategies.
Qualifications

Minimum of a Bachelor’s Degree is required
Minimum of six years of experience in communications and digital channels is required
Experience working with social media management, creating and curating content, is required
Authoritative knowledge of social platform capabilities and functionality is required
A mix of expertise with various interactive project types including responsive websites, mobile/tablet applications, and digital video is required
Experience in regulated industry preferred
Healthcare experience preferred
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers and internal employees contact AskGS to be directed to your accommodation resource.
Required and Preferred Skills

Required: Customer Analytics, Customer Engagement, Digital Marketing, Social Media, Social Media Campaigns
Preferred: Data Savvy, Digital Governance, Digital Trends, Digital Visualization, Digital Well-Being, Industry Analysis, Innovation, Motivating People, Organizational Communications, Organizational Knowledge, Process Improvements, Project Schedule, Technical Credibility
Compensation and Benefits

The anticipated base pay range for this position is: $102,000.00 - $177,100.00
Benefits: Vacation, Sick time, Holiday pay, Work/PERSONAL/FAMILY time, Parental Leave, Bereavement Leave, Caregiver Leave, Volunteer Leave, Military Spouse Time-Off, and other benefits as described by company policies. For additional information on Company benefits, please go to: https://www.careers.jnj.com/employee-benefits

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