Mediabistro logo
job logo

Senior Content Marketing Manager

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

Seeking a highly strategic and creatively driven Senior Content Marketing Manager, the full-time remote position will lead end-to-end integrated marketing campaigns for MasterClass launches and cultural moments, focusing on storytelling and audience engagement.
Key responsibilities:

Lead integrated marketing campaigns from positioning and strategy through execution and reporting
Develop go-to-market strategies across various channels, including owned, earned, paid, and social media
Collaborate cross-functionally with Creative, Content, Talent, and Marketing teams to ensure alignment and execution of high-impact launches

Required qualifications:

7+ years of experience in integrated marketing, content marketing, or brand marketing with a focus on complex campaigns
Proven track record of developing integrated campaigns that drive measurable business impact
Strong strategic thinking and storytelling skills, with experience in writing campaign narratives and creative briefs
Exceptional collaboration and stakeholder management skills, particularly with talent and creative teams
Demonstrated understanding of culture and audience behavior, with adaptability to emerging technologies