Director of Marketing and Communications

Director of Marketing & Communications

Location: Scranton, PA (In-Office Position)

The Greater Scranton Chamber of Commerce is seeking a creative, collaborative, and strategic professional to serve as Director of Marketing & Communications.

This leadership role is responsible for overseeing marketing, communications, branding, public relations, and community engagement efforts for the Chamber and its affiliated organizations. The Director of Marketing & Communications plays a key role in shaping organizational storytelling, strengthening brand visibility, promoting events and initiatives, and enhancing audience engagement across digital, print, and multimedia platforms.

The successful candidate will work closely with leadership, staff, community partners, and external stakeholders to advance the Chamber's mission of supporting businesses, strengthening communities, and driving regional growth throughout Northeastern Pennsylvania.

Key Responsibilities

Lead and manage the Chamber and affiliates' marketing, communications, branding, and public relations strategies

Develop and implement communications plans that support organizational initiatives, events, member engagement, and community outreach

Maintain consistent brand identity and messaging across all Chamber and affiliate communications

Oversee digital storytelling initiatives including social media, video, photography, website content, email marketing, and multimedia communications

Develop strategies to enhance audience engagement and grow the Chamber and affiliates' digital presence across multiple platforms

Collaborate with internal staff and external vendors to create marketing materials including brochures, advertisements, newsletters, campaigns, and promotional content

Serve as a primary media contact and assist with public relations efforts for the Chamber and its affiliates

Develop speeches, press releases, newsletters, and other written communications

Coordinate media opportunities, interviews, press events, and community-facing initiatives

Represent the Chamber and affiliates at business, civic, networking, and community events

Manage communications staff members, interns, freelancers, and project contractors

Develop and monitor departmental budgets and marketing-related expenditures

Qualifications

Bachelor's degree in marketing, Communications, Public Relations, Journalism, or a related field required

Five or more years of experience in marketing, communications, public relations, or a related field

Three or more years of leadership, supervisory, or project management experience preferred

Strong understanding of marketing, branding, communications, public relations, and audience engagement strategies

Experience with social media strategy, digital engagement, content creation, and multimedia storytelling

Experience with video production and digital content initiatives

Excellent written and verbal communication skills, including public speaking and presentation abilities

Strong organizational skills with the ability to manage multiple priorities and deadlines

Proficiency with graphic design and content creation platforms such as Canva, Adobe Creative Suite, or similar tools

Valid driver's license and reliable transportation required

Why Join the Chamber?

This is an opportunity to lead marketing and communications efforts for one of Northeastern Pennsylvania's most visible and mission-driven organizations. The role offers significant creative ownership, community impact, and the chance to help shape the voice and visibility of the Chamber and its affiliated organizations.

Benefits include:

Medical, dental, and vision insurance

401(k)

Flexible Spending Accounts (FSA)

Volunteer Time Off (VTO)

Paid Time Off

Professional and collaborative work environment

Additional Information

This position is based in Scranton, Pennsylvania and requires regular in-office presence. Relocation assistance is not available for this position.

The Greater Scranton Chamber of Commerce is unable to sponsor employment visas for this position. Applicants must be authorized to work in the United States without current or future sponsorship.

Interested candidates should submit a resume and cover letter for consideration.