Social Media Coordinator

Location: City of Industry, CA. Full-time and on-site.
Social Media & Creator Commerce Coordinator We are looking for a hungry, resourceful, and highly communicative Social Media & Creator Commerce Coordinator to join our Marketing Team at Sunny Health & Fitness. This is a boots‑on‑the‑ground role — you will be deep in the work daily, from building and managing a creator ecosystem to supporting social commerce campaigns across TikTok Shop and beyond. If you're not afraid of high-volume outreach, love being in the details, and thrive in a fast-paced, direct-communication environment, this is your seat.
Responsibilities Execute high-volume creator and influencer outreach daily across DMs, email, and platform tools — persistence and follow-through are non-negotiable
Build and maintain creator lists, databases, and CRM records including contact info, compensation, performance tracking, and communication history
Research, identify, and vet UGC creators and influencers aligned with brand aesthetic and campaign goals
Support the development and management of a full creator ecosystem — from first contact to onboarding, compensation, and performance reporting
Support campaign setup, daily checks, and optimization on TikTok.
Analyze weekly and monthly KPIs — engagement, reach, GMV, follower growth — and contribute to reporting for internal team meetings
Support A/B testing initiatives and present findings back to the team
Research trending content, creators, and platform-native strategies to keep campaigns and creator outreach relevant
Assist with LIVE commerce sessions including prep, coordination, and performance tracking (experience a plus)
Communicate proactively and consistently across internal teams — marketing, social, PR — and with external creators and partners
Other duties as assigned.
Qualifications 1–2+ years of experience in social media, influencer marketing, creator partnerships, or social commerce
Demonstrated ability to manage high-volume outreach and juggle multiple relationships simultaneously without dropping the ball
Experience building or maintaining spreadsheets, trackers, or CRM systems for contacts, campaigns, or creator management
Familiarity with TikTok, Instagram, and other major platforms — both as a content channel and a commerce tool
Proficient in Microsoft Excel for tracking, reporting, and list management
TikTok Shop, Seller Center, or e-commerce platform experience is a strong plus
Experience with Shop Ads, paid social, or any performance advertising is a bonus
LIVE commerce or streaming experience is a bonus
Bachelor's degree in Marketing, Business, Communications, or related field preferred
Direct, clear, and proactive communicator — you over-communicate, not under
Thick-skinned and solutions-oriented — you don't quit when it gets hard, you find a way
Coachable and eager to learn new platforms, tools, and strategies as the space evolves
Able to prioritize and execute across multiple projects in a fast-moving environment
Not afraid to follow up repeatedly — with creators, with internal teams, with anyone — until the task is done
Benefits Medical, Dental, Vision Insurance: Company covers 80% for employees only.
Life Insurance: Covered by the company.
401k Dollar for Dollar matching up to 3%, eligible to enroll after one full year with the company. 100% fully vested .
5 Sick Paid Leave
7 Paid Holidays (Eligible after probation period).

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