Senior Creative Strategist

Leading the bottom-of-funnel performance creative function, the full-time Senior Creative Strategist will manage creative development for direct response advertising, oversee a junior strategist, and collaborate with media buying and marketing leadership in a hybrid work environment.
Key responsibilities

Own the strategy and quality of bottom-of-funnel performance creative across paid social and digital channels
Lead creative development from brief to final production, managing designers and external agencies
Partner with media buyers and growth teams to inform creative testing strategy and optimize for performance

Required qualifications

6-10 years of total experience, with 3-5+ years in creative strategy or performance creative
Proven track record in developing direct response ads across digital channels such as Meta, TikTok, and YouTube
Experience managing designers and/or external creative agencies
Strong brief-writing skills and ability to translate business objectives into creative direction
Background at a DTC, digital-first, or high-growth startup brand is strongly preferred