Spring Arbor Senior Living - Williamsburg, 935 Capitol Landing Road, Williamsburg, Virginia, United States of America
Job Description
Posted Friday, May 22, 2026 at 4:00 AM
Are you a relationship-driven sales professional who thrives on building meaningful connections, growing community partnerships, and helping families navigate important life transitions?
Spring Arbor Senior Living - Williamsburg is seeking an experienced Director of Sales to lead occupancy growth and sales initiatives within our Assisted Living & Memory Care community in Williamsburg.
Compensation: $75,000 base salary + competitive commission structure on move-ins
At Spring Arbor, we are committed to creating meaningful experiences for residents, families, and team members alike. This is an opportunity to join a supportive, mission-driven organization where your impact truly matters.
What We’re Looking For
- Minimum 3 years of sales experience in senior living, healthcare, hospitality, or relationship-based sales
- Proven success building referral partnerships, generating leads, and closing sales
- Passion for serving seniors and supporting families through transitional moments
- Strong communication, presentation, and organizational skills
- Self-motivated, goal-oriented, and energized by networking and community outreach
Responsibilities
- Conduct community tours and guide prospective residents and families through the decision-making process using relationship-based selling techniques
- Build and maintain referral relationships within the local healthcare and professional community
- Develop and execute strategic sales plans to maximize tours, lead generation, and move-ins
- Coordinate move-ins and move-outs in partnership with Maintenance and Housekeeping teams
- Promote a strong customer service culture across all departments
- Enhance community visibility through networking, outreach, and public relations efforts
- Recruit, coach, motivate, and manage Sales & Marketing team members when applicable
- Assist with scheduling and staffing coverage for the Sales & Marketing department
- Monitor payroll and timekeeping accuracy in partnership with the Business Office Manager
- Manage sales and marketing budgets within approved guidelines
Required Qualifications
- Bachelor’s Degree in Business, Marketing, Communications, or related field preferred (equivalent experience considered)