Posted on: 7 May 2026
Division: Higher Education (HE)
Department: School of Media & Communication )
Senior Lecturer - Advertising and Brand Management
RESPONSIBILITIES
Teaching & Learning
- Undertake teaching and teaching‑related duties such as design, preparation, and development of teaching materials; conduct classes/lectures, tutorials, and practicals; consultation with students, invigilation, marking, and assessment.
- Participate and contribute to high‑quality programme and curriculum development.
- Plan and implement teaching strategies to optimise student learning as well as to motivate them.
- Support in research project work and scholarship of postgraduate students.
- Establish and maintain high standards of teaching and effective learning to meet the University’s teaching and learning expectations.
Research
- Participate in scholarly activities, including undertaking research, conference presentations, journal publications, and relevant community work.
- Support efforts to secure grants for research activities and scholarships as co‑researcher.
- Achieve the specified set of research outcome targets for the Senior Lecturer level of appointment.
Administration and Other Activities
- Undertake and contribute to administrative responsibilities such as attending departmental meetings, participating in committees, and working groups within the Department, School, and Faculty.
- Participate in continuous relevant professional activities.
- Assist in establishing linkages with external organisations/professional bodies in academic‑related matters.
REQUIREMENTS
- Possess a PhD in Media and Communication or a closely related field from a reputable institution.
- Published at least two (2) Q1/Q2 papers in C.I. journal (ISI, SCOPUS) in the last 5 years.
- Secured research grant(s) as a Principal Investigator worth RM 20,000 – RM 30,000.
- Experience working in higher education environment and a track record of teaching experience and professional knowledge of curriculum development or a good record of professional experience with evidence of coaching and mentoring and a high quality of presentation skills.
- Experience in developing teaching methodologies and materials, including the effective use of IT technologies in the facilitation of teaching and learning.
- Experience working on research projects and activities or experience of professional practice/consultancy work, including evidence of appropriate outputs.