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Digital Marketing Coordinator

The People Brand · Irvine, CA, USA ·

Job type:
Full Time

Marketing Campaign Coordinator

$27 - $34 an hour
Summary: This role supports the execution of marketing campaigns across Email/SMS, Paid Media, SEO, and Affiliate, helping ensure everything launches smoothly, on time, and with a high level of accuracy. It is designed for someone early in their career who is eager to learn and gain hands-on experience across multiple digital marketing channels. You will work closely with internal teams and external agencies to support campaign execution and performance tracking.
Essential Duties and Responsibilities:
Campaign Coordination & Execution
Support the coordination and execution of marketing campaigns across multiple channels
Help manage timelines, deliverables, and approvals to ensure campaigns launch on schedule
Assist in organizing briefs, assets, and campaign details across teams
Support quality checks (links, tracking, creative, copy) before campaigns go live
Email & SMS Marketing
Coordinate with Creative and Copy teams to gather assets and ensure alignment
Help maintain the campaign calendar and ensure deadlines are met
Support A/B testing and basic reporting
Coordinate with CRM agency on execution and timelines
Paid Media
Support the execution of paid media campaigns across platforms (Meta, Google, TikTok)
Assist with organizing creative briefs and asset delivery
Help monitor campaign performance and flag any issues
Support campaign setup QA (links, UTMs, naming conventions)
Coordinate with external agencies to ensure smooth execution
SEO & Affiliate
Support coordination with SEO and Affiliate partners/agencies
Assist with content briefs and ensure assets are delivered on time
Help track deliverables and timelines
Support basic reporting and performance tracking
Knowledge, Skills & Abilities:
Education & Experience
Bachelor's degree in Marketing, Communications, Business, or a related field
Internship or academic experience in digital marketing, e-commerce, or analytics is a plus
Skills & Tools
Strong interest in digital marketing (Email, Paid Media, SEO, Affiliate)
Basic familiarity with marketing tools (e.g., email platforms, Google Analytics, ad platforms) is a plus
Comfortable working with data and learning new tools
Soft Skills
Highly organized with strong attention to detail
Strong communication skills (written and verbal)
Ability to manage multiple tasks in a fast-paced environment
Proactive attitude and willingness to learn
Strong sense of ownership and accountability for tasks
Work Environment:
The work environment is indoors in a professional office environment. The floor surfaces are carpeted in office areas and conference rooms with vinyl floor covering typical in hallways, break rooms and computer rooms. Work Hours: The work schedule is 5 days per week, 8 hours per day. Initial start time may vary, with work hours typically from 8am-5pm. Work hours and shifts are subject to change depending on operating business conditions and needs. The position resides in Orange County but is hybrid with 2 days being remote work.
Physical and Mental Demands:
Sedentary, exerting up to 10 pounds of force occasionally, or negligible amounts of force frequently, to move objects. This job also requires constant sitting. Constant use of the upper extremities is required to reach, handle, and position tools and equipment. The employee must know and follow proper safety protocols and maintain a professional and polished appearance.
Supervisory Responsibilities: None