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Publicity & Marketing Manager, Simon & Schuster

Simon & Schuster · New York, NY, USA ·

Job type:
Full Time

Position Overview
Simon & Schuster is seeking an experienced, entrepreneurial, and culturally connected Marketing & Publicity Manager to lead campaigns for a growing line of religion and spirituality titles within our flagship imprint. This role will focus on promoting books spanning Christian living, faith‑based self‑help, spiritual memoir, devotionals, general inspiration, health/wellness, and cultural commentary, with a strong emphasis on the Christian market. The candidate will work closely with Jonathan Merritt, VP / Executive Editor, and report to the S&S publicity‑marketing department.

The ideal candidate combines strong publishing marketing expertise with authentic relationships and fluency within Christian media, ministry, church, and faith‑influencer ecosystems. This person will play a key role in helping establish Simon & Schuster as a leading destination for impactful, culturally resonant faith publishing.

Responsibilities

Develop and execute integrated marketing and publicity campaigns for frontlist and select backlist religion and spirituality titles

Create audience‑driven campaigns spanning media, influencer outreach, church and ministry partnerships, social media, podcast strategy, paid marketing, events, and reader community engagement

Cultivate and maintain relationships with Christian media outlets, Christian thought leaders, faith‑based influencers, podcasters, pastors, ministry organizations, booksellers, and conference organizers

Secure national, regional, and niche publicity opportunities across print, digital, broadcast, podcast, and Christian media platforms

Collaborate closely with editors, authors, agents, sales teams, and external partners to position titles for maximum visibility and market impact

Identify emerging trends and audience opportunities within Christian lifestyle, spirituality, devotionals, and faith‑adjacent culture

Support author platform development and strategic brand‑building initiatives

Oversee campaign budgets, timelines, analytics, and reporting

Coordinate conference presence, speaking opportunities, launch events, and faith‑community outreach efforts

Partner with sales teams to support relationships with Christian retailers, independent bookstores, and specialty accounts

Qualifications

5+ years of experience in book publishing, publicity, marketing, media, or related communications fields

Demonstrated experience marketing books or products to Christian or faith‑based audiences

Strong existing relationships across Christian media, ministries, churches, faith influencers, podcasts, conferences, and/or religious publishing networks

Deep familiarity with Christian brands and influencers and faith‑publishing landscape

Proven ability to develop and execute successful multi‑platform marketing and publicity campaigns

Strong communication, organizational, and project‑management skills

Passion for books, storytelling, culture, and faith‑centered conversations

Experience working with author brands and audience development strategies preferred

Knowledge of social media strategy, influencer marketing, and digital audience engagement

Proficiencies with social media platforms (META, TikTok, YouTube, etc) and Canva (or similar design services)

Collaborative, creative, entrepreneurial mindset with strong attention to detail

Preferred Background

Experience at a trade publisher, Christian publisher, literary agency, ministry organization, media outlet, or faith‑based nonprofit

Familiarity with both mainstream and Christian retail channels

Understanding of the intersection between faith, culture, leadership, wellness, spirituality, and contemporary Christian living

Candidates seeking either in‑house, hybrid or fully remote employment will be considered.

Equal Employment Opportunity
Simon & Schuster US is an equal opportunity employer (EOE) including disability/vet. At Simon & Schuster US, the spirit of inclusion feeds into everything that we do. From employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Simon & Schuster US is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

Salary & Benefits
The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job‑related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable. Additionally, employees have access to our industry‑first, Broad Based Ownership program, which makes all employees partners in our shared success.

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