Director of Sales & Marketing

Noelle Sales And Marketing Role

Noelle serves as a gathering place for some of the city's most interesting voices and makers as it continues to contribute to the spirit that makes it so unique.
This individual is the property's best storyteller and a chief brand ambassador. Leading with a laser-sharp focus to drive topline revenue while connecting people-to-people is their primary focus without losing sight of a sought-after market position. This team member stays curious but is also thoughtful in their decisions by coaching and leading a dynamic group of high-performing individuals that love to win in all aspects of the business. The person who truly creates plot, assembles the pieces, and executes a flawless pull-through.
Requested Tasks
Develop and execute comprehensive sales and marketing plans to achieve revenue targets and maximize profitability
Lead, mentor, and motivate the sales and marketing team to drive performance and exceed goals
Identify new business opportunities, negotiate contracts, and maintain relationships with key accounts and partners
Collaborate with revenue management to optimize pricing strategies and increase market share
Conduct market research and analysis to identify trends, competitor activity, and customer preferences
Develop annual budgets in conjunction with property Managing Director, Director of Finance, and Director of Revenue Management
Manage the hotel's brand identity and ensure consistent messaging across all marketing channels
Oversee the development of marketing collateral, digital content, and advertising campaigns
Monitor and analyze sales and marketing metrics to measure effectiveness and ROI
Act as primary lead of all property marketing, digital, social media and public relations initiatives
Direct local market strategies for promotions, partnerships, local community outreach and events
Serve as property liaison to hotel teams including food & beverage, front desk and operations teams
Collaborate with Makeready home office teams and agencies to drive revenue and brand awareness
Responsible for ensuring print and digital advertising materials (email, website, paid media, online listings, OTAs) are accurate, on brand and aligned with business goals
Act as brand champion and collaborate with Makeready branding and communication team to ensure brand alignment for all property brands
Represent the hotel at industry events, trade shows, and networking opportunities
Work closely with other departments to ensure seamless guest experiences and alignment with brand standards
Adhere to Makeready's Guiding Principles
Additional duties and assignments as assigned
Requested Capabilities
Minimum 5+ years of experience in sales and marketing roles within the hospitality industry
Minimum 2+ years of leadership experience
Proven track record of driving revenue growth and achieving sales targets
Strong leadership, communication, and interpersonal skills
Strategic thinker with the ability to develop and execute effective sales and marketing strategies
Excellent negotiation and relationship-building skills
Proficiency in CRM software, digital marketing platforms, and Microsoft Office Suite
Ability to thrive in a fast-paced, dynamic environment and lead a high-performing team
This role will require travel; the team member must be able to travel independently via airplanes, cars, car services and hotels
Adhere to Makeready Travel Policies and Procedures
Adhere to Makeready policies and procedures as defined
As part of the Makeready collection, we proudly offer a variety of thoughtful benefits and perks for eligible team members including accommodating PTO/PTO exchange, medical/dental/vision benefits, maternity/paternity leave, pet insurance, company-matched dependent care & 401k, student loan repayment program and a wide range of additional ancillary benefits. The health, happiness and well-being of our team is our top priority.
We take pride in our Guiding Principles to help define how we successfully work together. We follow them not out of duty but live by them instinctively.
Makeready LLC and its affiliated entities are proud to encourage and support an environment where everyone can be a successful team member as their true independent self. We are an equal opportunity workplace and employer that does not discriminate based on race, color, disability, gender/sex, sexual orientation, religion, national origin, age, veteran status, or any other protected status. We are committed to building a team and a workplace where we are all able to be successful based solely on our individual qualifications, experience, abilities and job performance.