Chief Marketing Officer

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Chief Marketing Officer
US

7 days ago Requisition ID: 1155

Company Overview
Title Resources Group (TRG) is a leading provider of title insurance and settlement services, partnering with independent agents, lenders, and real estate professionals across the United States. TRG is focused on delivering innovative solutions, operational excellence, and strong customer relationships across the real estate transaction ecosystem.

Position Summary
The Chief Marketing Officer (CMO) is a strategic, growth‑oriented executive responsible for shaping and executing TRG’s marketing vision to drive revenue growth, brand strength, customer engagement, and market differentiation.

As a key member of the executive leadership team, the CMO will lead and modernize the marketing function through a data‑driven, digitally enabled strategy aligned closely with sales, operations, technology, and HR. This role will play a critical part in accelerating growth, strengthening customer and employee engagement, and elevating TRG’s market presence across the industry.

Key Responsibilities

Marketing Strategy, Brand & Communications

Define and execute an enterprise‑wide marketing and communications strategy aligned with TRG’s growth and value creation objectives

Strengthen brand awareness, reputation, and consistency across all internal and external channels

Develop and market a differentiated value proposition to agents, partners, and customers that clearly communicates TRG’s competitive advantages and service model

Elevate TRG’s industry presence and thought leadership through strategic content, executive positioning, speaking engagements, media opportunities, industry events, blogs, interviews, and publications

Oversee corporate communications, internal communications, public relations, media strategy, and thought leadership initiatives

Lead external communications efforts across press, social media, industry publications, executive messaging, and crisis communications

Develop and maintain relationships with media outlets, industry publications, and strategic partners

Partner closely with HR on employee engagement initiatives, including pulse surveys, Best Companies participation, employer branding, and culture initiatives

Support M&A and integration efforts, including brand alignment, go‑to‑market integration, communication strategies, and positioning of combined capabilities

Drive customer acquisition, retention, and cross‑sell strategies across core and adjacent markets

Partner closely with Sales and Business Development to align go‑to‑market strategies, pipeline growth initiatives, and customer engagement efforts

Develop integrated marketing campaigns supporting both direct and partner distribution channels

Develop targeted marketing strategies, messaging, and value propositions tailored to key customer segments, including affiliate partners, independent agents, builders, attorneys, lenders, and other strategic channels

Create partner‑specific marketing frameworks that support affiliate growth, engagement, and capture of real‑estate brokerage networks

Champion a customer‑first mindset by leveraging data and insights to improve segmentation, messaging, customer journey optimization, and loyalty

Advance marketing technology, automation, CRM, and data capabilities to improve operational effectiveness and customer engagement

Own the strategy, management, adoption, and optimization of agent‑facing marketing and business enablement tools, including marketing portals, fraud prevention programs, preferred vendor programs, and related platforms

Ensure agent‑facing tools and programs deliver best‑in‑class value, drive adoption, and align with business objectives, including monitoring utilization and establishing governance around program participation and eligibility

Identify opportunities to leverage AI, analytics, and emerging technologies within marketing operations and communications

Establish KPIs, dashboards, and reporting frameworks to measure performance, optimize spend, and drive data‑informed decision‑making

Drive continuous improvement through testing, measurement, and optimization initiatives

Support the development, positioning, and launch of new products and services

Collaborate with agency partners and lenders on co‑marketing opportunities and targeted value propositions

Own the marketing budget and allocation strategy across brand, demand generation, digital marketing, communications, partner marketing, and strategic growth initiatives

Build, mentor, and lead a high‑performing marketing organization focused on accountability, innovation, and collaboration

Manage external agencies, vendors, and strategic partners

Qualifications
Required

12–15+ years of progressive marketing leadership experience, including 5+ years in a senior executive role

Proven track record of driving measurable growth and building scalable marketing organizations

Experience in financial services, insurance, real estate, or related industries

Strong expertise in digital marketing, brand strategy, communications, customer segmentation, and demand generation

Experience developing go‑to‑market strategies across multiple customer and partner channels

Demonstrated ability to align marketing with sales and business strategy to drive revenue outcomes

Experience managing marketing technology platforms, vendor relationships, and operational marketing programs

Data‑driven mindset with strong analytical and strategic decision‑making capabilities

Exceptional leadership, communication, and executive presence

Preferred

Experience working with independent agent networks, affiliate partnerships, or B2B2C business models

Familiarity with regulatory considerations in real estate or financial services

Experience supporting mergers, acquisitions, or integration‑related brand and communication initiatives

MBA or advanced degree in business, marketing, or related field

Strategic thinker with strong execution orientation

Customer‑first mindset with appreciation for relationship‑driven businesses

Ability to balance brand building, commercial growth, and operational execution

Innovative and forward‑looking, with a focus on modernization and transformation

Comfortable operating in a complex, multi‑channel environment

Strong financial and operational acumen, including budget ownership and ROI management

High ownership, accountability, and bias toward action

Success Metrics

Revenue growth and market share expansion

Brand awareness, market perception, and industry thought leadership presence

Lead generation, pipeline contribution, and conversion rates

Customer acquisition, retention, and engagement

Adoption, utilization, and ROI of agent‑facing marketing tools and programs

Growth and engagement across affiliate and partner channels

Employee engagement and employer brand effectiveness

Marketing ROI, budget effectiveness, and operational efficiency

Why This Role Matters
This role is critical to modernizing TRG’s marketing capabilities and positioning the company for long‑term growth. The CMO will directly influence how TRG competes, differentiates, communicates, and scales in an evolving real estate and title insurance landscape—making it one of the most impactful leadership roles in the organization.

About TRG
TRG is one of the nation’s largest and fastest‑growing title insurance underwriters, delivering trusted solutions to a broad range of customers and protecting property ownership rights across America. At TRG, we don’t just underwrite title insurance policies – we build partnerships that last.

As part of our broader network, we proudly serve leading affiliate partners, including Anywhere Real Estate, Inc. a subsidiary of Compass, Inc. (d/b/a Compass International Holdings) (NYSE: COMP), HomeServices of America (a Berkshire Hathaway affiliate), Lennar (NYSE: LEN and LEN.B), and Opendoor Technologies Inc. (NYSE: OPEN) – and a large network of strong independent agents.

We are powered by our people—their expertise, dedication, and passion drive everything we do. As a Great Place to Work‑certified company, we believe our employees are our greatest asset. Your success drives ours, and at the core of our company is a commitment to help you own, develop, and nurture your career.

Why Work with Us?

Lead in the Industry: Join one of the nation’s largest and fastest‑growing title insurance underwriters.

Powered by Our People: Be part of a team where your talent and ideas fuel innovation and success.

Innovate for Impact: Create solutions that solve real problems and deliver value to customers.

Culture Where Every Voice Counts: Work in a positive, inclusive, and collaborative environment where your ideas matter.

An Edge for Your Career: Access tools, resources, and training designed to help great talent become even stronger.

Advancement Opportunities: Take on new opportunities to expand your skills and grow.

Flexibility That Fits: Enjoy remote and hybrid options (role‑dependent) to support work‑life balance.

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