NA Marketing Innovation Associate Brand Manager, Kids Adventure - Popsicle

Life tastes better with ice cream With 19,000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest ice cream company leading the industry. We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference. What truly sets us apart is how we work. We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done. We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.

Job Title: NA Marketing Innovation Associate Brand Manager, Kids Adventure - Popsicle

Location: Englewood Cliffs

Reports to: Klondike Brand Manager

JOB PURPOSE
We are looking for an intelligent, innovative and creative Marketer with a passion for brands. The ideal candidate will drive the business forward with out‑of‑the‑box ideas, strong leadership of the cross‑functional team and by challenging the status quo to get things done more efficiently. This position will require an in‑depth understanding of brand development, which includes market trends, consumer focus, and category dynamics. The role will require both strategic thinking and understanding of logistical execution to continue to nurture Popsicle brand love and role in consumer’s lives.

KEY RESPONSIBILITIES

Developing and managing an innovation pipeline with a cross‑functional team to ensure packaging, product and customer demands are launched on time and in full.

Lead consumer research by partnering with the Insights team to conduct research on new innovation, communication assets and product concepts.

Partner closely with the Operations marketing team to ensure flawless execution in market.

Lead culture‑driven communication writing and development for creative agency brief and lead the development of final assets.

Lead Popsicle co‑brand strategy work, manage relationships with co‑brand partners, including forecast accuracy and contract negotiations.

Day‑to‑day management: budget and invoices; run and conduct market analysis to understand market trends and opportunities.

WHO WE'RE LOOKING FOR

You’re a born leader : This position requires strong leadership skills as you will interact with cross‑functional business partners, brand partners in multiple categories as well as agencies. Having a vision and strategic intent will be critical to deliver impactful communications and creative.

You have a drive for results : You can be counted on to exceed goals successfully & steadfastly push yourself & others for results.

You’re a master problem solver : You can use rigorous logic and methods to solve difficult problems with effective solutions. You see hidden problems & anticipate what could become a project roadblock.

You have fantastic interpersonal savvy : You relate well to all kinds of people up/down sideways, inside & outside the organization, and build effective, constructive relationships.

You are a creative & strategic thinker : You see ahead clearly & can anticipate future consequences and trends accurately. You have broad knowledge and perspective, & can contribute new & unique ideas.

You know how to deal with ambiguity : You effectively cope with change, can shift gears comfortably, & can decide and act without having the total picture.

IDEAL EXPERIENCE

Bachelor’s degree required, MBA a plus.

3-5 years of experience in brand marketing, preferably CPG.

Strong analytical skills.

Understanding of digital and e‑commerce.

Clear demonstration of successful, consistent delivery to the business.

Clear demonstration of project management & leadership skills.

Experience working with agencies and media partners.

Experience working with different customer channels.

Ability to operate in a fast‑paced, dynamic environment, and to provide innovative approaches in a team‑based structure.

Ability to deliver both verbal and written communication in a simple, compelling manner.

Ability to think strategically, both from a brand and portfolio view.

WHAT YOU'LL GET

Market‑competitive pay and performance‑related rewards.

Flexible ways of working.

Support for health, wellbeing and life outside of work.

Time off to rest and recharge.

Ongoing learning and development opportunities.

Benefits
TMICC employees are eligible to participate in our benefits plan. Benefits include health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Coverage will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

LEGAL NOTICE
The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic.

If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.

Employment is subject to verification of pre‑screening tests, which may include drug screening, background check, credit check, and DMV check. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.

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