Owning the paid search, paid social, and SEO strategy, the full-time Senior Performance Marketing Manager will drive subscriber acquisition and revenue growth for the CE Broker product line in a remote capacity.
Key Responsibilities
Manage end-to-end B2C paid search and paid social strategies to enhance subscription acquisition and conversion rates
Lead the organic search program focusing on technical SEO, content SEO, and on-page optimization for healthcare professionals
Develop a subscription‑economics measurement framework to optimize budget allocation across channels and campaigns
Required Qualifications
Bachelor's degree in Marketing, Business, Analytics, or equivalent experience; advanced degree preferred
8+ years of B2C digital marketing experience with a focus on paid search and SEO for subscription-based businesses
Expert‑level knowledge of subscription marketing fundamentals and proven track record of scaling subscriber acquisition
Strong analytical skills with proficiency in GA4, Google Search Console, and data visualization tools like Looker/Data Studio
Hands‑on expertise in leveraging AI for PPC and SEO workflows, including LLM‑based keyword and content research
#J-18808-Ljbffr
Senior Performance Marketing Manager
CE Broker, Inc., d/b/a Propelus · New York, NY, USA ·
- Job type:
- Full Time