Marketing Specialist, Paid Search, AWS Search Marketing

Marketing Specialist, Paid Search, AWS Search Marketing
Job ID: 10441123 | Amazon Web Services, Inc.

The AWS Search team seeks a Marketing Specialist to support the global paid search program. The Paid Search Specialist delivers results by applying paid search best practices, leveraging data analysis to identify opportunities, simplifying processes, and innovating for long‑term results. The role drives acquisition, promotes new services, generates leads, and creates customer‑centric search experiences.

Key job responsibilities

Contribute to day‑to‑day Managed Paid Search campaigns through tactical execution and account maintenance.

Maintain account health and executional excellence by identifying opportunities to build or improve operational mechanisms.

Drive acquisition, adoption, lead generation, and create unique customer experiences within a search expert group.

Design and test ad copy and landing page experiences to improve the customer experience.

Answer business questions and inform decisions by diving deep into data to surface insights and make recommendations to optimize performance.

Analyze campaign performance metrics, identify trends, and provide data‑driven insights and recommendations to stakeholders.

Challenge the status quo and push for the best customer experience.

Prioritize long‑term results over short‑term gains and insist on the highest standards.

Question assumptions and strive for continuous improvement in campaigns and customer experiences.

Basic Qualifications

2+ years of professional non‑internship marketing experience.

Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).

Preferred Qualifications

Experience working with a major brand or entertainment company in project/production management.

Experience in e‑commerce, start‑ups, advertising, or commercial media.

Experience using data visualization tools.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.

Benefits
The base salary range for this position is listed below. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance, 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .

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