Product Marketing Manager

Lead Market Strategies In Innovative Packaging Solutions

Our client is seeking a strategic and dynamic leader to develop and execute market segment strategies that elevate revenue and profitability. Collaborating closely with cross-functional teams, you will identify product portfolio gaps and create go-to-market strategies to achieve growth targets.
Market Segmentation & Strategy: Analyze competitive landscapes, drive product innovation pipelines, and execute market strategies.
Consumer Insight Programs: Lead initiatives to gain insights from B2B and B2C customers, conducting focus groups and demographic studies.
Product Launch & Market Entry: Collaborate with leadership on go-to-market strategies, build customer relationships, and support new product launches.
What We Value:
Eagerness and ability to learn
Proactive, self-starter attitude
Strong communication and strategic orientation
Results-oriented and customer-focused approach
What We Want From You:
Bachelor's Degree, MBA preferred
Experience with flexible packaging and new packaging materials
Strong verbal and written communication skills
Ability to motivate cross-functional stakeholders
Strong finance skills and understanding of the pharmaceutical and medical industry