Promotions Director
The Radio One story began simply with a dream and one radio station. Forty years, 13 markets, and 70+ stations later, we are an urban media empire, spanning multiple media platforms. We are in your ears with Reach Media/Radio One, on your televisions with TV One, and may even be the name behind your favorite website, with our digital platform Interactive One. Information is power, and our mission here at Radio One, Inc. is simple, to be the most trusted media source in the African American community. At Radio One, we pride ourselves on hiring people who are dedicated and continue to challenge the norm, while embracing a corporate culture built on creativity and passion. We are our employees' biggest fans, and it is our daily mission to attract, develop, and retain the brightest stars in the business.
The Promotions Director is a key member of the Urban One team, working directly with Marketing, on strategic/creative development and management of revenue-generating marketing solutions and partnerships for existing and prospective clients with the Sales, Promotions and Digital departments. This position will work with Programming to develop winning promotional campaigns to drive ratings. The Promotions Director will develop and maintain strong community relationships. This is an active position and may require evenings and weekends on-site at community events.
Essential Responsibilities:
Ensure synergy between all on-air, online, and promotional initiatives
Maintain station brand Promotions Calendar for On-Air and Event Campaigns
Secure prizing and oversee the planning of weekly station contesting plan in conjunction with Sales, Digital, and Programming
Event Production: Assist with creation, coordination, and execution of Station events and Promotions throughout the calendar year
Develop and execute community relations partnerships to ensure the brands are being maximized
Oversee execution of station brand campaigns in coordination with Digital, Video, Programming, and Sales
Ideation/Strategy: Works closely with department heads: Digital, Video, Programming and Sales to set the creative compass for the brands; Delivers high-level innovative thinking and long-term planning to deliver/execute promotional campaigns to serve the programming priorities
Ensure all reporting staff has the necessary skills to perform their assigned Job
Responsibilities at the highest level of professionalism (consistently appropriate) and competence (effective and efficient) on an ongoing basis
Maintain High Performance and effectively deal with Identified Non-Performance in a timely manner (within 48 hours)
Ensure and support all full-time direct reporting staff in doing their own Performance Appraisals every six months, and part-time direct reporting staff every six months.
Recruit, develop, and train team members and staff continuously, responsible for new promotion team employee training
Recruit, develop, and teach new Interns when internships are offered, Internship Coordinator role for Promotion team interns
Administration: Assigns and manages projects, and maintains administrative tasks for the Promotions team, to include duties around event space clearances/set-up, HR tasks tied to direct reports, scheduling, routine departmental summaries/reporting and other duties as required for the department
Knowledge/Skills/Abilities:
Must be at least 21 years of age
Must have a valid driver's license and clean driving record
Present a positive and professional attitude and presence at all station events
The ability to multitask and prioritize job responsibilities under pressure in a non-traditional schedule fast-paced live media environment is a
High-level written and verbal communication skills, and in particular the ability to communicate around multiple creative projects in a time-sensitive manner
Strong attention to detail and solid organizational and project management skills
Able to demonstrate big picture thinking as well as an ability to manage details promotions, brand marketing, digital marketing and how it relates to radio a must.
Complies with Network and Urban One's mandatory training and adheres to related course deadlines
Demonstrated ability to lead, motivate and direct a team to include but not limited to:
Provide regular constructive feedback
Resolve issues/conflicts with diplomacy in a timely manner
Provide ongoing guidance and support for growth and development
Deploy effective coaching skills
Practical understanding of anti-harassment and discrimination laws
Ability to effectively administer performance reviews, and corrective action plans as appropriate.
Ensure team(s) attend mandatory department and/or mandatory company training(s) as required.
Submit to a criminal background check
Legal right to work in the United States
Education and/or Experience:
BA Degree in Broadcasting/Journalism, Communications, Marketing, or a related field; Knowledge and/or experience in a radio/TV, and/or agency environment is strongly preferred. 3 years of related event/promotion experience and/or training; or equivalent combination of education and experience; Multi-cultural marketing/communications experience is a plus.
This job description is not intended to be an exhaustive list of duties or responsibilities. Employees may be required to perform additional job-related tasks as assigned, and the Company reserves the right to modify this job description at any time, with or without notice. This position is at-will, unless otherwise governed by a fully executed written agreement.
Urban One is an Equal Opportunity Employer and does not discriminate on the basis of disability, race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, veteran status, or any other protected characteristic under applicable law. Urban One is committed to providing reasonable accommodations for qualified individuals with disabilities. If you require an accommodation during the application process or to perform the essential functions of this role, please contact HR_Recruiting@urban1.com

R1 Promotions Director
Reach Media · Indianapolis, IN, USA ·
- Job type:
- Part Time