Marketing Director

Marketing Director

Location: Short Hills, NJ
Compensation: $60,000 – $65,000 per year (commensurate with experience)
Position Overview

We are a premier, fast-growing real estate and media ecosystem seeking a highly organized, creative, and strategic Marketing Director. In this role, you will oversee our overarching brand strategy, social media presence, agent engagement, large-scale events, internal/external communications, and multimedia platforms.
The ideal candidate is both a visionary and an executor—someone who can lead high-level strategy while executing day-to-day operations, content creation, event promotion, and digital marketing.
Core Responsibilities

Social Media & Brand Growth: Oversee and manage social media platforms for our corporate real estate brand, lifestyle digital/print magazine, business podcast, and leadership personal accounts. Drive content strategy, caption writing, trend research, and recruitment campaigns.

Event Marketing & Coordination: Plan, promote, and execute company culture events, networking socials, and educational workshops. Handle Eventbrite setup, email/SMS promotions, and day-of coordination.

Multimedia & Podcast Production: Coordinate production for our company podcast. Manage topic planning, guest outreach/scheduling, and repurpose episodes into high-performing short-form video clips.

CRM, Communications & Paid Ads: Execute weekly newsletters, automated SMS campaigns, and audience segmentation via our CRM. Oversee third-party paid ad vendors (Meta/Google), manage asset creation, and analyze campaign performance.

Print & Digital Publication Support: Assist with the creative direction, proofreading, and listing coordination for our quarterly lifestyle magazine.

Agent Support & Culture: Provide marketing guidance and branding support to our network of real estate agents to help them scale their businesses.

Qualifications

Required:
Experience: 3+ years in a Marketing Director or Senior Manager role (Real Estate or Agency background is highly preferred).

Social Media Expert: Proven track record of growing channels, short-form video strategy (Reels/TikTok), and community management.

Event Planning: Strong experience in promotional marketing and day-of execution for corporate and social events.

Tech & Digital Savvy: Proficient in email marketing/SMS tools, CRM automation, and basic graphic design coordination.

Ad Strategy: Basic understanding of paid advertising strategy across Google and Meta platforms.

Traits: Exceptional written communication, fierce project management skills, and the ability to thrive in a fast-paced environment.

Preferred:
Experience with GoHighLevel (GHL), Eventbrite, Canva, Meta Business Suite, and Dropbox.

Background in podcast, video production, or publication management.

Success Metrics / KPIs

Social media growth and audience engagement.

Event attendance and registration metrics.

Lead generation and recruitment campaign performance.

Email/SMS open and click-through rates.

Job Type & Schedule

Full-time

In-person / Hybrid (New Jersey)

Must be willing to assist with occasional evening events.

Compensation / Pay Rate (Up to): $60,000.00 - $65,000.00 Per Year
PrideStaff is an equal opportunity employer.