Director of Digital Marketing & SEO

Serve as the Director of Digital Marketing, overseeing and motivating an in-house team of digital marketing managers while driving outcomes and solving barriers across 24 branch locations. Manage and optimize 24 branch websites, ensuring consistent brand standards while allowing for local customization, geo-specific content, and location-based user experiences that drive conversions. Oversee comprehensive local SEO strategy including Google Business Profile optimization, local directory management, citation consistency, local pack rankings, and location page development across all markets. Drive hyper-local digital marketing initiatives that balance corporate efficiency with individual market needs, collaborating with branch General Managers to align digital strategies with local business objectives. Implement and optimize lead nurturing workflows in Hub. Spot, including automated communications, lead scoring, segmentation, and sales handoff processes to maximize lead-to-customer conve...Director, SEO, Marketing, Digital, Marketing Manager, Operations, Business Services