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Instagram Copywriter

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

To support a rapidly growing personal brand, the remote Instagram Copywriter will create engaging scripts for reels, carousels, and stories aimed at producing viral content that enhances follower growth and drives engagement for an 8-figure online education business.
Key responsibilities

Write scripts for Instagram content, including reels and stories, focusing on hooks, body, and calls to action
Analyze and reverse-engineer viral posts to develop scripts that align with the brand's voice and goals
Collaborate with the content team to achieve measurable goals related to view counts and follower growth

Required qualifications

Proven experience writing scripts or copy for a personal brand or creator account that has achieved viral success
Demonstrated ability to grow an Instagram account significantly or produce highly viral individual posts
Strong capability to match and adapt to different voices and styles in writing
Deep understanding of Instagram dynamics and trends, particularly in the context of engagement and retention
Familiarity with influencers in adjacent spaces and insights into their successful strategies