Marketing Coordinator

The 208 Market philosophy deviates from conventional real estate operations. As a premier luxury collective serving Boise's foothills and Sun Valley, we maintain that elite professionals must prioritize human connection and transaction excellence over technical overhead. Our mission is to leverage cutting-edge AI to eliminate operational friction across our entire organization. We are on the hunt for a visionary Marketing Coordinator who moves beyond simple execution to rede?ne luxury real estate through an AI-centric lens. In this collaborative environment, your strategic curiosity and proactive drive are the primary drivers of our collective success. Key Responsibilities Marketing Support:Develop and execute email marketing campaigns using AI tools for copy, segmentation, and performance analysis Create social media content, strategy, and channel management for Instagram, Facebook, and LinkedIn Design brochures, ?yers, and print marketing materials in Canva and Adobe Suite, incorporating AI tools Compile and manage targeted mailing lists for direct mail and digital campaigns Develop and manage paid digital advertising campaigns Proofread and re?ne all marketing materials, including property descriptions, brochures, and newsletters Research and report on market trends monthly using AI to surface insights faster Maintain consistency across website, MLS, TourFactory, and Zillow listings AI Integration & Growth: Audit current marketing work?ows and identify every task that can be accelerated or automated with AI Build and maintain a prompt library so the team never writes from scratch — listing descriptions, emails, campaigns, social content Draft, test, and re?ne AI-generated content for listing launches, buyer follow-up sequences, and client outreach Develop SOPs for AI-assisted work?ows so processes are repeatable and scalable Stay current on emerging AI tools and proactively bring recommendations to leadership Train team members on AI tools as adoption expands beyond marketing into other roles Collaborate directly with leadership on strategy, not just execution Administrative Support: Assist with daily administrative tasks, including scheduling appointments, managing calendars, greeting of?ce visitors, and organizing ?les. Maintain and update the client database and CRM system. Prepare reports, presentations, and other documents as needed. Support the team with event planning and coordination for open houses, luxury property showcases, and client events. Visit vacant properties regularly to ensure they are in pristine condition, and there are marketing pieces available for showings. Pick up marketing material from vendors and distribute to properties. Facilitate lockbox installation and removal, ensure keys are properly managed and accessible for showings. Run errands as needed to support the listing and sales process, including delivering documents, coordinating with vendors, and retrieving supplies. Quali?cations Hands-on experience with AI tools (Claude, ChatGPT, or similar)Experience with Canva, Adobe Creative Suite, Mailchimp, or similar email marketing tools Social media content creation experience across Instagram, Facebook, and LinkedIn Excellent written and verbal communication with the ability to write in a luxury brand voice Strong organizational and multitasking skills with close attention to detail Pro?cient in Microsoft Of?ce, Google Suite, Dropbox, and CRM systems Collaborative, proactive, and solutions-oriented — you bring ideas, you don't wait to be told what to do next Reliable transportation and ability to be on-site full-time, ?ve days per week Real estate experience a plus, but not required What We Offer$50K starting salaryA growth path as AI adoption expands across the entire team Hands-on experience in a top-producing luxury real estate operation A collaborative culture where your ideas shape how we operate Paid time off after 6 months of full-time employment Fast-paced, dynamic environment alongside some of the most respected agents in Idaho